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Author: Mike Boland

This author has written 1992 articles
Home Mike Boland

Where Will Mobile Local Search End Up in ’09?

  • January 5, 2009
  • Mike Boland
  • Mobile, Online/Interactive

Briefly referenced in the previous post is a column I wrote for Local Search News on mobile local search. This is the basis for a TKG report currently in the works. Here is the column itself, which continues after the…

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‘Local Search News’ Launches Today

  • January 5, 2009
  • Mike Boland
  • Blogging, Online/Interactive

A new online source for local search news and viewpoints launched today. Known as Local Search News, it was started by local SEO guru Steve Espinosa. Espinosa will supply most of the content on a daily basis and tap outside perspectives…

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TKG Data and Analysis: A Weekly Recap

  • January 5, 2009
  • Mike Boland
  • Online/Interactive, Yellow Pages

Happy new year to everyone returning to work after the holidays. Here is a recap of posts from last week, in case you missed any. Click below to read each post in full. Cheaper iPhone on the Way? Speculation has been…

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Cheaper iPhone on the Way?

  • January 2, 2009
  • Mike Boland
  • Mobile, Online/Interactive

Speculation has been rampant about the introduction of a sub-$100 iPhone. Many thought this would come with the device's introduction to Wal-Mart stores. That proved untrue, however, with Wal-Mart offering a mere $2 savings from the price tag in Apple and AT&T…

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App Development to Drive Mobile Growth

  • January 2, 2009
  • Mike Boland
  • Mobile, Online/Interactive

Two main factors have led to increased attention on the mobile industry: 1. Rising device standards and smart-phone penetration 2. Open source operating systems that encourage third-party innovation. The New York Times takes a look at the second factor in…

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Internet Continues to Chip Away at Newspapers and Television

  • December 31, 2008
  • Mike Boland
  • Online/Interactive, Traditional Media, Video, online

As the year-end wrap-ups, top 10 lists, and ’08 retrospectives flood in, I noticed this item released last week from Pew (I was out last week). The part that stuck out is that the Internet has overtaken newspapers for the…

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Will Develop Mobile Apps for College Credit

  • December 30, 2008
  • Mike Boland
  • Mobile, Online/Interactive

Mobile application development has reached the collegiate level, with MIT coursework now devoted to building applications on mobile platforms. A new class titled "Building Mobile Applications" has begun to do just this. I missed this item from being out for a…

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Save Two Bucks: Buy Your Next iPhone at Wal-Mart

  • December 29, 2008
  • Mike Boland
  • Mobile, Online/Interactive

As expected, iPhones can now be purchased at 2,500 Wal-Mart locations throughout the U.S. This won't come with Wal-Mart's signature markdown, as speculated. The 8 gigabyte model will sell for $197 -- only $2 less than those sold at Apple and…

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TKG Data and Analysis: A Weekly Recap

  • December 29, 2008
  • Mike Boland
  • Online/Interactive, Yellow Pages

From a relatively slow holiday period, here is a roundup of recent posts, in case you missed any. Where.com: GPS Is Trigger for Local-Mobile Social Portal Local mobile portals make a lot of sense since most phones (even the iPhone…

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Jivox Picks Up New Channel Partner

  • December 17, 2008
  • Mike Boland
  • Online/Interactive, Video, online

Local online video ad provider Jivox strengthened its ability to reach small-business video advertisers today by partnering with Examiner.com. The online news network will offer Jivox’s self-serve online video creation tool to its advertisers on a white-label basis. Jivox has…

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On-Device Application Stores: Palm Follows Suit

  • December 16, 2008
  • Mike Boland
  • Mobile, Online/Interactive

Palm has announced a new on-deck marketplace for mobile applications. This involves a partnership with app distributor PocketGear that lets it hit the ground running with 5,000 applications (about 1,000 are free). It has also received new submissions from about…

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Omniture Brings Analytics to iPhone

  • December 16, 2008
  • Mike Boland
  • Mobile, Online/Interactive

Omniture has announced a new version of its SiteCatalyst analytics engine that's designed specifically for iPhone apps. As iPhone penetration grows, data consumption will grow with it. The conversation will begin to shift from how many users have downloaded which…

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Citysearch Gets in iPhone Game

  • December 15, 2008
  • Mike Boland
  • Mobile, Online/Interactive

I missed this last week while at SES Chicago: Citysearch has launched its iPhone app as anticipated. The features are similar to those offered by Yelp's iPhone app. Though it's later to the game than some other popular local search…

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TKG Data and Analysis: A Weekly Recap

  • December 15, 2008
  • Mike Boland
  • Online/Interactive, Yellow Pages

Here are the highlights from the TKG blog last week, in case you missed any posts. Click below to read each post in full. These Realtors Really Love Google's Tools Realtors are a vocal bunch, especially on the blogs. When…

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Local Motion at SES Chicago

  • December 11, 2008
  • Mike Boland
  • Online/Interactive

During a session I ran today on local search marketing at SES Chicago, Atif Rafiq, Yahoo Local’s director of strategy and business development, presented comScore data showing that local queries grew 76 percent in February (year over year). After going…

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Urbanspoon’s Ethan Lowry on Mobile Advertising

  • December 8, 2008
  • Mike Boland
  • Mobile, Online/Interactive

Urbanspoon has been one of the hottest iPhone apps of ’08. It recently was named to the top 10 most downloaded apps of the year and boasts 2.2 million downloads to date. Following some of our conversations with cofounder Ethan…

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Google Brings iPhone and G1 Targeting to AdWords

  • December 8, 2008
  • Mike Boland
  • Mobile, Online/Interactive

Google announced today that it will add an option to AdWords that will let advertisers specifically run search ads on iPhones and G1s. According to the Google Mobile Blog: Today, the Google mobile ads team is announcing a new campaign-level…

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TKG Data and Analysis: A Weekly Recap

  • December 8, 2008
  • Mike Boland
  • Online/Interactive

Here are the highlights from the TKG blog last week, in case you missed any posts. Click below to read each post in full. IPhone Voice Search: Vlingo Joins Mix I wasn't able to report this yesterday, but Vlingo has…

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IPhone Voice Search: Vlingo Joins Mix

  • December 5, 2008
  • Mike Boland
  • Mobile, Online/Interactive

I wasn't able to report this yesterday, but Vlingo has joined Google in the small batch of iPhone voice search apps. It has gotten good reviews so far from Wired and CNET. Ours is to come soon (to see how…

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ReelSEO Interviews Yellowbook’s Pat Marshall

  • December 5, 2008
  • Mike Boland
  • Online/Interactive

Yellowbook.com has undergone lots of changes over the past year, including the integration of video, reviews, redesigns, ad campaigns, a partnership with YouTube and an overall rebranding. Much of that can be attributed to the site's newly appointed new media…

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