If that headline is foreign language to you, don't feel bad. Two apps -- Meerkat and Periscope -- have taken over tech-world chatter on insider networks such as Product Hunt. Twitter just validated them further by buying Periscope for $100…
Last month we examined the marketing and advertising trends of newly formed SMBs as part of a series of reports drilling down in our Local Commerce Monitor™, Wave 18 survey of small and medium businesses. Today we are looking at…
UBL, a publicly-owned syndicator of updated business listings and profiles, is merging with The Advice Interactive Group, a fast-growing search marketing firm that has evolved into a full service agency. The merged company is slated to earn nearly $20 million…
UBL, a publicly-owned syndicator of updated business listings and profiles, is merging with The Advice Interactive Group, a fast-growing search marketing firm that has evolved into a full service agency. The merged company is slated to earn nearly $20 million…
If you're a regular reader of this blog, you'll notice that several of our recent research reports are covering SMBs of specific size brackets. We started with a report on SMBs with a single employee, then covered SMBs with 2-9…
The age of big data is playing out in lots of ways. One of the opportune areas it's colliding with is call monetization. Call analytics providers like Marchex are planting this flag with analytics to derive meaning -- and thus…
Building ecommerce, promotions, search, social and same day delivery services around store inventory is one of those high concept ideas that always make so much sense but have been tough to build around. Key players in the space currently include…
Building ecommerce, promotions, search, social and same day delivery services around store inventory is one of those high concept ideas that always make so much sense but have been tough to build around. Key players in the space currently include…
The Local On-Demand Economy seems to be taking over tech headlines, not to mention VC dollars. We've been covering this "Uberfication of Local" for the past couple years and more formally in the past few months. We've been calling it…
Three trends are changing the way brands find and engage with customer at the local level --the shift to mobile, the emerge of programmatic buying and the increasing ability to measure performance in real time. These trends, and how marketers…
Three trends are changing the way brands find and engage with customer at the local level --the shift to mobile, the emerge of programmatic buying and the increasing ability to measure performance in real time. These trends, and how marketers…
National brands are increasingly seeing how changes in mobile technology, particularly the ability to combine location awareness with predictive analytics, will completely transform advertising. This is the message Dan Eckert, Managing Director, Emerging Technologies, PriceWaterhouseCoopers, will deliver in his…
National brands are increasingly seeing how changes in mobile technology, particularly the ability to combine location awareness with predictive analytics, will completely transform advertising. This is the message Dan Eckert, Managing Director, Emerging Technologies, PriceWaterhouseCoopers, will deliver in his…
Chief Marketing Officers will become "Chief Location Officers" if Where2GetIt CEO Manish Patel has any say about it. Patel is a featured speaker at BIA/Kelsey National in Dallas March 25-27 appearing on a platform leaders panel with Netsertive's Brendan Morrissey,…
Chief Marketing Officers will become "Chief Location Officers" if Where2GetIt CEO Manish Patel has any say about it. Patel is a featured speaker at BIA/Kelsey National in Dallas March 25-27 appearing on a platform leaders panel with Netsertive's Brendan Morrissey,…
YP has made a major push in the past week to become a bigger player in search and to do more to monetize its own search traffic on YP.com, as well as its mobile apps. In the past week the…
Booker Software announced today that it has raised $35 Million, which it will use to invest in sales and marketing capabilities and in developing vertical-specific products that "drive more value to merchants," said CEO Josh McCarter, in a discussion with…
Heading back to Washington, DC's snow, ice, and "wintry mixes" was not quite as stimulating as spending time networking and learning at Operative's second annual Ad Revenue and Operations Summit, aka "OP/ED" that attracted about 100 executive last week in…
Heading back to Washington, DC's snow, ice, and "wintry mixes" was not quite as stimulating as spending time networking and learning at Operative's second annual Ad Revenue and Operations Summit, aka "OP/ED" that attracted about 100 executive last week in…
The BIA/Kelsey NATIONAL show is now fully in place, with 56 speakers set to define the cutting edge in national brands and local marketing. The show takes place March 25-27 at The Dallas Westin. Just added to the program: Internet…
