CTOs are having the most interesting conversations at legacy media companies - or at least, that would be the conclusion of a stimulating dialog that took place last week at Leading in Local: SMB Digital Marketing between BIA/Kelsey's Charles Laughlin,…
AT&T Interactive has launched a substantial redesign of its YP.com online directory with the aim of making the site an easier and more compelling user experience, with a clear theme around supporting consumer lifestyles (hence its structure of Eat, Play,…
AT&T has unveiled a new version of its Yellowpages.com online directory, complete with a new name (YP.com); a new algorithmic approach to search; updated maps; and a set of vertical integrations with leading partners in cars, hotels, events and movies.…
AT&T released its full-year 2009 earnings today, and its Advertising Solutions unit, which includes print Yellow Pages and Yellowpages.com, posted total revenues of US$4.8 billion, a 12.6 percent decline. AT&T online directories unit Yellowpages.com grew 12.7 percent in Q4, compared…
