The Yellow Pages brand is both blessing and curse for those trying to morph legacy directory businesses into digital solutions providers for SMBs. Yellow Media CEO Julien Billot conceded as much in his keynote presentation at BIA/Kelsey's recent SMB Digital Marketing…
The Yellow Pages brand is both blessing and curse for those trying to morph legacy directory businesses into digital solutions providers for SMBs. Yellow Media CEO Julien Billot conceded as much in his keynote presentation at BIA/Kelsey's recent SMB Digital Marketing…
For 2013, Canada's Yellow Media reported solid digital revenue growth and deeper penetration of its signature multimedia bundle -- Yellow Pages 360°. The company is on the verge of majority digital status, with 45 percent of revenue last year from…
Last week, outgoing Yellow Media CEO Marc Tellier presided over his final earnings call and ended the call with a recitation of his accomplishments during his 12 years at the company's helm. Tellier leaves his post this week, with no…
Yellow Media's longtime CEO Marc Tellier is stepping down and the company is seeking a replacement who can lead it through a full transformation to digital. Tellier has been at Yellow Media's helm since October 2001. He has agreed to stay…
Two global directory companies at different stages of transformation reported their 2012 earnings this week. Eniro and Yellow Media both reported deep print declines, as well as progress in repairing balance sheets burdened by debt. Mobile development was a high…
Yellow Media is cutting jobs in its Canpages print directories division but says it will keep its Canpages online business. "From an online and mobile perspective, the Canpages brand will continue to exist," said Yellow Pages Group Treasurer Anne-Sophie Roy.…
Two signficant leadership changes have occurred in the global Yellow Pages industry over the past few days. In Canada, Yellow Media CFO Christian Paupe has resigned to "pursue other interests." His departure is effective immediately. Yellow Media, a leading print…
