Transparency, education, and data: Those are the three keys to selling local advertising and reducing churn, according to ReachLocal CEO Sharon Rowlands during her SMB Digital Marketing Keynote. Reducing churn in turn is an underrated way to grow revenue, as…
ReachLocal today announced the appointment of longtime B2B and information services leader Sharon Rowlands as CEO, replacing interim CEO David Carlick, who remains chairman; and founding CEO Zorik Gordon, who left in December 2013 and is pursuing his vision for…
ReachLocal today announced the appointment of longtime B2B and information services leader Sharon Rowlands as CEO, replacing interim CEO David Carlick, who remains chairman; and founding CEO Zorik Gordon, who left in December 2013 and is pursuing his vision for…
