Groupon's smashing success has spawned hundreds of clones and, given its relatively simple technology and the absence of entry barriers, buoyed those imitators that they too may strike it rich in social commerce. Wildfire Promotion Builder comes at it from a different angle.…
PaperG, the “Flyerboard” provider of cheap self-serve ads on virtual bulletin boards, is moving up the value chain with the launch of “PlaceLocal.” The new insta-ad program builds ads around photos it finds on the Web or from its collection…
Self-serve ads will bring the SMB masses to the Web. But they haven’t made much of a dent in SMB advertising at this point. That hasn’t stopped a rush of new self-serve products coming out, several married to social media…
