Even as preprint circulars continue to account for a hefty chunk of newspaper revenues, the race to migrate these FSIs onto digital platforms that provide compelling shopping experiences and command premium CPMs is revving up. Associated Press will soon…
McClatchy Newspapers surprised everyone last July when it opted to let the fox into the chicken coop by signing up with Groupon for local deals. At the time, McClatchy Interactive head Chris Hendricks saw it as a net plus for…
The Sacramento area is fast becoming Ground Zero for local blog networks. McClatchy’s Sacramento Connect, a project carved from The Sacramento Bee, is a content connector for 70+ area blogs and Web sites. It started incubating last summer and was…
Groupon announced today that it will work with McClatchy, the third-largest newspaper chain, in 28 McClatchy markets. The rollout begins this month in Sacramento and Kansas City. Other McClatchy markets will be added over the next several months, possibly including…
McClatchy Co., the third-largest newspaper entity with 30 newspapers in 29 markets, including The Miami Herald and The Sacramento Bee, will aggressively target SMBs in each of its markets via an extended deal with WebVisible. The deal, per release, “will…
