HelloMetro Archives - BIA/Kelsey

HelloMetro: Neighborhood Relevancy Boosts Usage

September 27, 2010
Peter Krasilovsky
Hyper-Local, Mapping

Sorting content by neighborhoods and ZIP codes can boost usage considerably, as HelloMetro recently discovered. The 10-year-old city guide gets more than 6 million monthly unique visitors and has 1,500 local sites. In a case study published today, it said…

April 8, 2010
Peter Krasilovsky
City Guides, Hyper-Local, Yellow Pages, Internet

HelloMetro, the local news and city guide company based in Louisville, Kentucky, said that it now has unique hyperlocal content for 40 markets, and national coverage. The company has "Hello(cityname)" URLs covering the country, and relies on a core team…

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