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	<title>BIA/Kelsey - Local Media Watch &#187; ESPN</title>
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		<title>Hot Adds for Atlanta: Yelp, Twitter, ESPN, Angie&#8217;s List</title>
		<link>http://staging.blog.biakelsey.com/index.php/2014/04/25/hot-adds-for-atlanta-may-7-9-yelp-twitter-espn-local-angies-list/</link>
		<comments>http://staging.blog.biakelsey.com/index.php/2014/04/25/hot-adds-for-atlanta-may-7-9-yelp-twitter-espn-local-angies-list/#comments</comments>
		<pubDate>Fri, 25 Apr 2014 23:32:37 +0000</pubDate>
		<dc:creator><![CDATA[Peter Krasilovsky]]></dc:creator>
				<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Leading in Local: The National Impact]]></category>
		<category><![CDATA[Angie's List]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Booz]]></category>
		<category><![CDATA[Dominion Digital Media]]></category>
		<category><![CDATA[ESPN]]></category>
		<category><![CDATA[G/O Digital]]></category>
		<category><![CDATA[Gannett]]></category>
		<category><![CDATA[General Mills]]></category>
		<category><![CDATA[GoLocal Awards]]></category>
		<category><![CDATA[New Point Media Group]]></category>
		<category><![CDATA[Novus]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[U-Haul]]></category>
		<category><![CDATA[Yelp]]></category>

		<guid isPermaLink="false">http://blog.biakelsey.com/?p=30373</guid>
		<description><![CDATA[<p>Have you made up your mind to join hundreds of your colleagues at Leading in Local: The National Impact in Atlanta May 7-9? We&#8217;re deeply excited about the event and its unique focus on leveraging the franchises, multi location outlets&#8230;</p>
<p>The post <a rel="nofollow" href="http://staging.blog.biakelsey.com/index.php/2014/04/25/hot-adds-for-atlanta-may-7-9-yelp-twitter-espn-local-angies-list/">Hot Adds for Atlanta: Yelp, Twitter, ESPN, Angie&#8217;s List</a> appeared first on <a rel="nofollow" href="http://staging.blog.biakelsey.com">BIA/Kelsey - Local Media Watch</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p><img class="alignnone" alt="" src="http://www.biakelsey.com/LeadinginLocalNational-Local/images/Leading-in-Local-National-Impact-Logo.png" width="260" height="100" /></p>
<p>Have you made up your mind to join hundreds of your colleagues at<a href="http://www.biakelsey.com/LeadinginLocalNational-Local/"> Leading in Local: The National Impact</a> in Atlanta May 7-9? We&#8217;re deeply excited about the event and its unique focus on leveraging the franchises, multi location outlets and brands that are investing heavily in local.</p>
<p>Just added: A great Buy Side/Sell Side session with <a href="http://www.uhaul.com">U-Haul</a>&#8216;s Elnora Cunningham and <a href="http://www.yelp.com">Yelp</a>&#8216;s Pete Hancock. That&#8217;s kicking off Day 3 in grand style.</p>
<p>We&#8217;ve also announced the full lineup for our Local Retail session. Joining keynoter Mark Marinacci from Gannett/<a href="http://www.godigitalmarketing.com/?utm_campaign=%5BBranded%5D%20G%2FO%20Digital%20-%20Paid%20Search&amp;utm_medium=Google%20AdWords&amp;utm_source=ppc&amp;gclid=COK2pt7i_L0CFUqUfgodkGAAhA">G/O Digital </a>are <a href="http://www.twitter.com">Twitter</a>&#8216;s Nick Guerriero, <a href="http://www.generalmills.com">General Mills</a>&#8216; Brian Kittelson, <a href="http:/www.novusmedia.com">Novus</a>&#8216; Dave Murphy, <a href="http://www.aol.com">AOL</a>&#8216;s John Gregory and <a href="http://www.strategyand.com">Booz</a>&#8216;s Naseem Sayani.</p>
<p>We&#8217;ve also recently announced the lineup for our National Vertical session with <a href="http://www.angieslist.com">Angie&#8217;s List</a>&#8216;s Kevin Vanes; <a href="http://www.espnlocal.com">ESPN Local</a>&#8216;s JonPaul Rexing, <a href="http://www.newpointmediagroup.com">New Point Media Group</a>&#8216;s Scott Dixon and <a href="http://www.dominionmedia.com">Dominion Digital Media</a>&#8216;s Bruce Budkofsky.</p>
<p>Also just announced: the eight finalists for the <a href="http://www.biakelsey.com/LeadinginLocalNational-Local/go-local-awards.asp">GoLocal Awards</a>, who will be joined on stage by our judging team, including a great group of real industry experts.</p>
<p>All these additions make up part of our 60 <a href="/http://www.biakelsey.com/LeadinginLocalNational-Local/speakers.asp">speaker lineup</a> &#8212; the biggest group we may have ever had on stage. <a href="http://www.biakelsey.com/LeadinginLocalNational-Local/register.asp">Register.</a></p>
<p><img class="alignnone" alt="" src="http://www.biakelsey.com/LeadinginLocalNational-Local/images/Montage_Atlanta380.jpg" width="380" height="553" /><em></em></p>
<p>The post <a rel="nofollow" href="http://staging.blog.biakelsey.com/index.php/2014/04/25/hot-adds-for-atlanta-may-7-9-yelp-twitter-espn-local-angies-list/">Hot Adds for Atlanta: Yelp, Twitter, ESPN, Angie&#8217;s List</a> appeared first on <a rel="nofollow" href="http://staging.blog.biakelsey.com">BIA/Kelsey - Local Media Watch</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://staging.blog.biakelsey.com/index.php/2014/04/25/hot-adds-for-atlanta-may-7-9-yelp-twitter-espn-local-angies-list/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Hot Adds for Atlanta: Yelp, Twitter, ESPN, Angie&#039;s List</title>
		<link>http://staging.blog.biakelsey.com/index.php/2014/04/25/hot-adds-for-atlanta-may-7-9-yelp-twitter-espn-local-angies-list-2/</link>
		<comments>http://staging.blog.biakelsey.com/index.php/2014/04/25/hot-adds-for-atlanta-may-7-9-yelp-twitter-espn-local-angies-list-2/#comments</comments>
		<pubDate>Fri, 25 Apr 2014 23:32:37 +0000</pubDate>
		<dc:creator><![CDATA[Peter Krasilovsky]]></dc:creator>
				<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Leading in Local: The National Impact]]></category>
		<category><![CDATA[Angie's List]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Booz]]></category>
		<category><![CDATA[Dominion Digital Media]]></category>
		<category><![CDATA[ESPN]]></category>
		<category><![CDATA[G/O Digital]]></category>
		<category><![CDATA[Gannett]]></category>
		<category><![CDATA[General Mills]]></category>
		<category><![CDATA[GoLocal Awards]]></category>
		<category><![CDATA[New Point Media Group]]></category>
		<category><![CDATA[Novus]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[U-Haul]]></category>
		<category><![CDATA[Yelp]]></category>

		<guid isPermaLink="false">http://blog.biakelsey.com/?p=30373</guid>
		<description><![CDATA[<p>Have you made up your mind to join hundreds of your colleagues at Leading in Local: The National Impact in Atlanta May 7-9? We&#8217;re deeply excited about the event and its unique focus on leveraging the franchises, multi location outlets&#8230;</p>
<p>The post <a rel="nofollow" href="http://staging.blog.biakelsey.com/index.php/2014/04/25/hot-adds-for-atlanta-may-7-9-yelp-twitter-espn-local-angies-list-2/">Hot Adds for Atlanta: Yelp, Twitter, ESPN, Angie&#039;s List</a> appeared first on <a rel="nofollow" href="http://staging.blog.biakelsey.com">BIA/Kelsey - Local Media Watch</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p><img class="alignnone" alt="" src="http://www.biakelsey.com/LeadinginLocalNational-Local/images/Leading-in-Local-National-Impact-Logo.png" width="260" height="100" /></p>
<p>Have you made up your mind to join hundreds of your colleagues at<a href="http://www.biakelsey.com/LeadinginLocalNational-Local/"> Leading in Local: The National Impact</a> in Atlanta May 7-9? We&#8217;re deeply excited about the event and its unique focus on leveraging the franchises, multi location outlets and brands that are investing heavily in local.</p>
<p>Just added: A great Buy Side/Sell Side session with <a href="http://www.uhaul.com">U-Haul</a>&#8216;s Elnora Cunningham and <a href="http://www.yelp.com">Yelp</a>&#8216;s Pete Hancock. That&#8217;s kicking off Day 3 in grand style.</p>
<p>We&#8217;ve also announced the full lineup for our Local Retail session. Joining keynoter Mark Marinacci from Gannett/<a href="http://www.godigitalmarketing.com/?utm_campaign=%5BBranded%5D%20G%2FO%20Digital%20-%20Paid%20Search&amp;utm_medium=Google%20AdWords&amp;utm_source=ppc&amp;gclid=COK2pt7i_L0CFUqUfgodkGAAhA">G/O Digital </a>are <a href="http://www.twitter.com">Twitter</a>&#8216;s Nick Guerriero, <a href="http://www.generalmills.com">General Mills</a>&#8216; Brian Kittelson, <a href="http:/www.novusmedia.com">Novus</a>&#8216; Dave Murphy, <a href="http://www.aol.com">AOL</a>&#8216;s John Gregory and <a href="http://www.strategyand.com">Booz</a>&#8216;s Naseem Sayani.</p>
<p>We&#8217;ve also recently announced the lineup for our National Vertical session with <a href="http://www.angieslist.com">Angie&#8217;s List</a>&#8216;s Kevin Vanes; <a href="http://www.espnlocal.com">ESPN Local</a>&#8216;s JonPaul Rexing, <a href="http://www.newpointmediagroup.com">New Point Media Group</a>&#8216;s Scott Dixon and <a href="http://www.dominionmedia.com">Dominion Digital Media</a>&#8216;s Bruce Budkofsky.</p>
<p>Also just announced: the eight finalists for the <a href="http://www.biakelsey.com/LeadinginLocalNational-Local/go-local-awards.asp">GoLocal Awards</a>, who will be joined on stage by our judging team, including a great group of real industry experts.</p>
<p>All these additions make up part of our 60 <a href="/http://www.biakelsey.com/LeadinginLocalNational-Local/speakers.asp">speaker lineup</a> &#8212; the biggest group we may have ever had on stage. <a href="http://www.biakelsey.com/LeadinginLocalNational-Local/register.asp">Register.</a></p>
<p><img class="alignnone" alt="" src="http://www.biakelsey.com/LeadinginLocalNational-Local/images/Montage_Atlanta380.jpg" width="380" height="553" /><em></em></p>
<p>The post <a rel="nofollow" href="http://staging.blog.biakelsey.com/index.php/2014/04/25/hot-adds-for-atlanta-may-7-9-yelp-twitter-espn-local-angies-list-2/">Hot Adds for Atlanta: Yelp, Twitter, ESPN, Angie&#039;s List</a> appeared first on <a rel="nofollow" href="http://staging.blog.biakelsey.com">BIA/Kelsey - Local Media Watch</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://staging.blog.biakelsey.com/index.php/2014/04/25/hot-adds-for-atlanta-may-7-9-yelp-twitter-espn-local-angies-list-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Speaker Update for &#8216;Leading in Local: The National Impact&#8217; May 7-9, Atlanta</title>
		<link>http://staging.blog.biakelsey.com/index.php/2014/04/09/speaker-update-for-leading-in-local-the-national-impact-may-7-9-atlanta/</link>
		<comments>http://staging.blog.biakelsey.com/index.php/2014/04/09/speaker-update-for-leading-in-local-the-national-impact-may-7-9-atlanta/#comments</comments>
		<pubDate>Wed, 09 Apr 2014 18:58:12 +0000</pubDate>
		<dc:creator><![CDATA[Peter Krasilovsky]]></dc:creator>
				<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Leading in Local: The National Impact]]></category>
		<category><![CDATA[Verticals]]></category>
		<category><![CDATA[Angie's List]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[AutoTrader]]></category>
		<category><![CDATA[ESPN]]></category>
		<category><![CDATA[G/O Digital]]></category>
		<category><![CDATA[Gannett]]></category>
		<category><![CDATA[LivingSocial]]></category>
		<category><![CDATA[MediaVest]]></category>
		<category><![CDATA[Weather Company]]></category>
		<category><![CDATA[YP]]></category>

		<guid isPermaLink="false">http://blog.biakelsey.com/?p=30058</guid>
		<description><![CDATA[<p>The spanking new program is set for Leading in Local: The National Impact, which is May 7-9 in Atlanta. We’ve put together a great list of 55 hand-picked speakers – all centered on what’s really happening in local with a&#8230;</p>
<p>The post <a rel="nofollow" href="http://staging.blog.biakelsey.com/index.php/2014/04/09/speaker-update-for-leading-in-local-the-national-impact-may-7-9-atlanta/">Speaker Update for &#8216;Leading in Local: The National Impact&#8217; May 7-9, Atlanta</a> appeared first on <a rel="nofollow" href="http://staging.blog.biakelsey.com">BIA/Kelsey - Local Media Watch</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p><img class="alignnone" alt="" src="http://www.biakelsey.com/LeadinginLocalNational-Local/images/Leading-in-Local-National-Impact-Logo.png" width="260" height="100" /></p>
<p>The spanking new program is set for <a href="http://www.biakelsey.com/LeadinginLocalNational-Local/">Leading in Local: The National Impact</a>, which is May 7-9 in Atlanta.</p>
<p>We’ve put together a great list of 55 hand-picked speakers – all centered on what’s really happening in local with a special, unprecedented eye on the all important franchise and brand customer &#8212; plus a unique tour of The Weather Company (and a chance to meet weather celebrity Sam Champion.)</p>
<p>Leading executives and thought leaders with advanced franchise and brand applications for local are at the top of the bill, including:</p>
<p>&#8212; <strong>Chip Perry</strong>, Independent Consultant, AutoTrader&#8217;s &#8216;First Employee&#8217;<br />
&#8212; <strong>Curt Hecht</strong>, Global CRO, The Weather Co.<br />
&#8212; <strong>Mark Marinacci</strong>, President, Gannett/GO Digital<br />
&#8212; <strong>David Lebow</strong>, EVP &amp; GM of Digital Markets, YP<br />
&#8212; <strong>Mitch Spolan</strong>, EVP, Global Retail, Living Social</p>
<p>And we&#8217;ve added some great session speakers, including:</p>
<p>&#8212; <strong>John Gregory</strong>, Chief Category Development Officer, AOL<br />
&#8212; <strong>JonPaul Rexing</strong>, director of sales, ESPN Local<br />
&#8212; <strong>Kevin Vanes</strong>, director, national sales and partnerships, Angie&#8217;s List.<br />
&#8212; <strong>Meribeth Papuga</strong>, Exec VP and Director of Local Activation, MediaVest</p>
<p>The centerpiece of the conference is several key sessions where we go deep on search, geotargeting, digital agencies, cross channel and loyalty programs. Leaders will share their local insights from top franchise groups and brands representing most of the top local verticals, including auto dealers, real estate, restaurants/dining, health services, insurance, travel, consumer packaged goods, moving and cleaning. The companies appearing include a vital cross- section of U.S. commerce:</p>
<p>&#8212; <strong>AAA of the Carolinas</strong><br />
&#8212; <strong>Aflac</strong><br />
&#8212; <strong>AutoTrader</strong><br />
&#8212; <strong>General Mills</strong><br />
&#8212; <strong>Genghis Grill</strong><br />
&#8212; <strong>McKesson Health</strong><br />
&#8212; <strong>Maid Right</strong><br />
&#8212; <strong>Scion</strong><br />
&#8212; <strong>Two Men and a Truck</strong><br />
&#8212; <strong>U-Haul International</strong></p>
<p>Will you join the BIA/Kelsey local community in Atlanta? <a href="http://www.biakelsey.com/LeadinginLocalNational-Local/register.asp">Register</a></p>
<p>The post <a rel="nofollow" href="http://staging.blog.biakelsey.com/index.php/2014/04/09/speaker-update-for-leading-in-local-the-national-impact-may-7-9-atlanta/">Speaker Update for &#8216;Leading in Local: The National Impact&#8217; May 7-9, Atlanta</a> appeared first on <a rel="nofollow" href="http://staging.blog.biakelsey.com">BIA/Kelsey - Local Media Watch</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://staging.blog.biakelsey.com/index.php/2014/04/09/speaker-update-for-leading-in-local-the-national-impact-may-7-9-atlanta/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Speaker Update for &#039;Leading in Local: The National Impact&#039; May 7-9, Atlanta</title>
		<link>http://staging.blog.biakelsey.com/index.php/2014/04/09/speaker-update-for-leading-in-local-the-national-impact-may-7-9-atlanta-2/</link>
		<comments>http://staging.blog.biakelsey.com/index.php/2014/04/09/speaker-update-for-leading-in-local-the-national-impact-may-7-9-atlanta-2/#comments</comments>
		<pubDate>Wed, 09 Apr 2014 18:58:12 +0000</pubDate>
		<dc:creator><![CDATA[Peter Krasilovsky]]></dc:creator>
				<category><![CDATA[Conferences]]></category>
		<category><![CDATA[Leading in Local: The National Impact]]></category>
		<category><![CDATA[Verticals]]></category>
		<category><![CDATA[Angie's List]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[AutoTrader]]></category>
		<category><![CDATA[ESPN]]></category>
		<category><![CDATA[G/O Digital]]></category>
		<category><![CDATA[Gannett]]></category>
		<category><![CDATA[LivingSocial]]></category>
		<category><![CDATA[MediaVest]]></category>
		<category><![CDATA[Weather Company]]></category>
		<category><![CDATA[YP]]></category>

		<guid isPermaLink="false">http://blog.biakelsey.com/?p=30058</guid>
		<description><![CDATA[<p>The spanking new program is set for Leading in Local: The National Impact, which is May 7-9 in Atlanta. We?ve put together a great list of 55 hand-picked speakers ? all centered on what?s really happening in local with a&#8230;</p>
<p>The post <a rel="nofollow" href="http://staging.blog.biakelsey.com/index.php/2014/04/09/speaker-update-for-leading-in-local-the-national-impact-may-7-9-atlanta-2/">Speaker Update for &#039;Leading in Local: The National Impact&#039; May 7-9, Atlanta</a> appeared first on <a rel="nofollow" href="http://staging.blog.biakelsey.com">BIA/Kelsey - Local Media Watch</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p><img class="alignnone" alt="" src="http://www.biakelsey.com/LeadinginLocalNational-Local/images/Leading-in-Local-National-Impact-Logo.png" width="260" height="100" /></p>
<p>The spanking new program is set for <a href="http://www.biakelsey.com/LeadinginLocalNational-Local/">Leading in Local: The National Impact</a>, which is May 7-9 in Atlanta.</p>
<p>We?ve put together a great list of 55 hand-picked speakers ? all centered on what?s really happening in local with a special, unprecedented eye on the all important franchise and brand customer &#8212; plus a unique tour of The Weather Company (and a chance to meet weather celebrity Sam Champion.)</p>
<p>Leading executives and thought leaders with advanced franchise and brand applications for local are at the top of the bill, including:</p>
<p>&#8212; <strong>Chip Perry</strong>, Independent Consultant, AutoTrader&#8217;s &#8216;First Employee&#8217;<br />
&#8212; <strong>Curt Hecht</strong>, Global CRO, The Weather Co.<br />
&#8212; <strong>Mark Marinacci</strong>, President, Gannett/GO Digital<br />
&#8212; <strong>David Lebow</strong>, EVP &amp; GM of Digital Markets, YP<br />
&#8212; <strong>Mitch Spolan</strong>, EVP, Global Retail, Living Social</p>
<p>And we&#8217;ve added some great session speakers, including:</p>
<p>&#8212; <strong>John Gregory</strong>, Chief Category Development Officer, AOL<br />
&#8212; <strong>JonPaul Rexing</strong>, director of sales, ESPN Local<br />
&#8212; <strong>Kevin Vanes</strong>, director, national sales and partnerships, Angie&#8217;s List.<br />
&#8212; <strong>Meribeth Papuga</strong>, Exec VP and Director of Local Activation, MediaVest</p>
<p>The centerpiece of the conference is several key sessions where we go deep on search, geotargeting, digital agencies, cross channel and loyalty programs. Leaders will share their local insights from top franchise groups and brands representing most of the top local verticals, including auto dealers, real estate, restaurants/dining, health services, insurance, travel, consumer packaged goods, moving and cleaning. The companies appearing include a vital cross- section of U.S. commerce:</p>
<p>&#8212; <strong>AAA of the Carolinas</strong><br />
&#8212; <strong>Aflac</strong><br />
&#8212; <strong>AutoTrader</strong><br />
&#8212; <strong>General Mills</strong><br />
&#8212; <strong>Genghis Grill</strong><br />
&#8212; <strong>McKesson Health</strong><br />
&#8212; <strong>Maid Right</strong><br />
&#8212; <strong>Scion</strong><br />
&#8212; <strong>Two Men and a Truck</strong><br />
&#8212; <strong>U-Haul International</strong></p>
<p>Will you join the BIA/Kelsey local community in Atlanta? <a href="http://www.biakelsey.com/LeadinginLocalNational-Local/register.asp">Register</a></p>
<p>The post <a rel="nofollow" href="http://staging.blog.biakelsey.com/index.php/2014/04/09/speaker-update-for-leading-in-local-the-national-impact-may-7-9-atlanta-2/">Speaker Update for &#039;Leading in Local: The National Impact&#039; May 7-9, Atlanta</a> appeared first on <a rel="nofollow" href="http://staging.blog.biakelsey.com">BIA/Kelsey - Local Media Watch</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://staging.blog.biakelsey.com/index.php/2014/04/09/speaker-update-for-leading-in-local-the-national-impact-may-7-9-atlanta-2/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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