xAD is becoming quite the contender in the emerging crop of mobile local ad networks. Loosely in the same category as WHERE and CityGrid, the company works with mobile publishers and advertisers to place ads that have local relevance and…
Following posts over the past week (here and here) about app development and adoption, Germany-based research2guidance is out with fresh data showing that Android will overtake iOS in app volume by August 2011. The intersection will happen around 425,000 apps,…
Travel deals are hot. Social networks are hot. Group buying is hot. But when travelers go to a new city, they often don’t have the social networks and group buying to live the life…or at least the discounters life. Gtrot,…
First-quarter 2011 earnings reports are trickling in across the global Yellow Pages industry, and while the results are still largely negative, there are some signs that the rate of revenue decline is leveling off. This is consistent with what BIA/Kelsey…
In what's sure to be a controversial title (and a bit misguided), Forrester has released a report called "Why The 'Web Versus Application' Debate Is Irrelevant To Your Mobile Product Strategy." More of a headline grabber than an actual premise,…
CityGrid Media has released a study it conducted via research firm Harris Interactive that suggests people are more likely to "like" a local business than write a review as a way of expressing their approval of the service they received.…
New York Magazine is set to start sending out New York Deals, a weekly deals email that will consist of 15,000 opt-in recipients at launch. The deals email, which will be accompanied by a New York Deals website, takes its…
Finally, we have the long awaited merger of a directory with a retail solution. Today, prior to its earnings call, Local.com announced it would integrate product and store availability into its growing suite of women-oriented services by acquiring Krillion.com. The…
BIA/Kelsey projects that total U.S. social advertising revenues will surge from $2.1 billion in 2010 to $8.3 billion in 2015, growing at a 31.6 percent compound annual growth rate (CAGR). Driven by Facebook, social networks will command a majority share…
“The Information: A History, A Theory, A Flood,” the new master-work from science writer James Gleick, examines the origins of communications and its impact and integration into fields as diverse as physics, electrical engineering, mathematics and even biology. It’s a…
Yell plans to restructure its global operation and focus on "owning" local search as it tries to defend its business from rivals Google and Groupon. In February, the Yellow Pages publisher saw its shares drop by more than 10 percent…
I've been watching over the past few days as three separate studies were released, each with a different angle on the growth of mobile apps. These are generally orbiting the AppNation conference that took place this week in San Francisco.…
In an increasingly connected multi-device world, all things cloud-based are getting lots of attention. For the same underlying reasons, social sharing is hot. That includes everything from Tweets and status updates to photo sharing apps like Instagram. A mashup of…
Webshoz announced that Directory Marketing Inc., a Yellow Pages management provider for publishers, is now representing Videobar, the video ad software for online directories. We profiled this technology last year. Webshoz developed Videobar to increase consumer views of online ads,…
Google has released results of a study filled with positive results on smartphone usage. Known as "The Mobile Movement: Understanding Smartphone Users," it focuses on search and search-related ad performance. According to the study, 71 percent of smartphone users search…
Facebook today launched its Deals product as an "alpha" in five markets: San Francisco, San Diego, Dallas, Austin and Atlanta. The effort plays up Facebook's social connectivity, making it simple to "like" and share deals, and promote throughout the site.…
All advertiser phone numbers listed online with Yellow Pages Group are free calls for some Skype users. The new feature reflects an agreement we covered in February between YPG and Marchex, a company that provides call advertising services among its key SMB offerings. Skype software allows…
Pixelfish, armed with $3.5 million round of new capital raised since October, is evolving its model from a white-label provider of affordable SMB video to a destination site for SMB offers. Today, it announced that it has acquired Steve Espinosa’s…
Facebook Head of Groups Justin Shaffer told attendees at Where 2.0 that one of Facebook’s goals is to develop the largest database of “interesting” places. The collection of places has “really been the focus" of his division for the past…
