Bid4Spots, which has successfully played David vs. Google’s Goliath in working with radio stations to reverse auction off unsold airtime, is extending its service to local cable TV. The auctioneer will work with advertisers to let cable operators bid to…
Yesterday, Chris Cummings,Yellow Pages Association chair and Marquette Group CEO, accepted our invitation to deliver a featured presentation at Directional Media Strategies '09. He will speak on the event's opening day, Sept. 22. Cummings joins a powerful list of…
IAC Chair Barry Diller, in an interview with paidContent, noted that organizing local information remains a series of “impossible tasks.” "There are so many merchants, so connecting [local activity] into a service that gets you the things you want to…
Local media consultant Mark Potts writes in his blog that “Yelp is doing the kind of fundamental damage to newspapers' traditional local entertainment listing and reviewing role that Craigslist did to classifieds.” For Potts, that means more bad news for…
We often take a look at smartphone penetration in economic and technological terms -- i.e., what will smartphone capability do for the growth of the mobile Web audience and for mobile local search? The New York Times today examines smartphones…
ComScore reported today that the number of people who access local content on the mobile device is 32.5 million, an increase of 51 percent over a year ago. This isn't surprising: It's in line with the premise made continually on…
Apple's app count continues to rise. The company mentioned yesterday as part of the new iPhone announcement, that it now has more than 50,000 apps in the App Store. As we've mentioned, it's the apps (in addition to device features)…
Three CEOs who together represent almost 30 percent of global directional media revenues will give featured presentations at The Kelsey Group's Directional Media Strategies, Sept. 22-24, in Orlando, Florida. Dave Swanson, chairman and CEO of R.H. Donnelley, will deliver the featured…
Here is a recap of posts from last week, in case you missed any. Click below to read each post in full. Palm Pre: What Will It Mean for Users (and Developers)? Many Palm Pre reviews are out before the device's…
Many Palm Pre reviews are out before the device's public release tomorrow (competing with "iPhone 3.0" announcement Monday). They include, most notably, The Wall Street Journal's Walt Mossberg and The New York Times' David Pogue. The verdict is that the…
Ratings and reviews of service professionals are increasingly sought when consumers are ready to make a choice. But doctors and hospitals remain a last frontier in review-dom. And that's the way it will remain, if some elements in the medical…
Following the report released today on the decisions that mobile app developers face, I had the chance to talk to Verve Wireless CMO Greg Hallinan. Verve works with top local media publishers (McClatchy, Media General, Freedom and Media Span) to…
A new TKG report published today looks at some of the strategies behind mobile product development. Specifically, it tries to tackle the first question many companies run into: Which mobile platform offers the greatest opportunities? In our conversations with companies…
Should classified services continue to list page after page of listings, or take advantage of search capabilities to spotlight listing matches? That’s a dilemma every classified service has had to contend with. Advantages of traditional listings are they are easily…
The Los Angeles Times' ambitious Mapping LA project, which classifies 30,000 city blocks by neighborhood and soft launched in February, has made 100 changes based on 1,500 comments from readers. “In some cases, the first public draft of our map…
Leading SMB video production house TurnHere announced an affiliate program today, which will allow Web site publishers and local search sites to offer video to their advertisers. This essentially lowers the barriers to resell TurnHere's customized video production. Previously, working…
In a June 2 article in The Wall Street Journal, summarizing interviews at the recent 'D' Conference in Carlsbad, CA, cable and media mogul John Malone talked to Walt Mossberg about monetization and pricing models in the new era of…
Target expects to add some editorial oomph to its designer items by hiring Comcast’s Daily Candy to independently select and write about them in the “Red Hot Shop,” a new section of the Target site co-branded with Daily Candy. All…
In the wake of GM’s bankruptcy, auto dealers are being pitched mobile applications and other technology that would steer likely customers their way. Cars.com reports success with its mobile app, and now Cobalt, a major provider of tech and marketing…
It's always been a point of irony that Google, a company that has redefined advertising (and makes more than 99 percent of its revenues from advertising), does very little advertising of its own. And when it does, it's generally distributed…
