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Analyst Roundtable: Keeping Up with Mobile: Starbucks, Burger King and Google

  • March 25, 2014
  • Meshach Cisero
  • Analyst Roundtables, Mobile, Online/Interactive, Video Posts

Burger King, Starbucks and Paypal all announcing different mobile payment upgrades or features that let you order in advance and skip the line, key advancements in mobile payments that we predicted in our mobile payments insight paper. And Google has…

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Analyst Roundtable: A Week in Review

  • March 18, 2014
  • Meshach Cisero
  • Analyst Roundtables, Newspapers, Online/Interactive, Verticals, Video Posts

Classified Ventures has put cars.com on the block, with a wide array of potential suitors getting ready to pony up big bucks for the No. 2 auto vertical property. And Yahoo is upping its game in search through its content…

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Analyst Roundtable: Content Marketing Meets Call Monetization

  • March 10, 2014
  • Charles Laughlin
  • Analyst Roundtables, Call Monetization, Content marketing, Online/Interactive, Social, Video Posts

  Content marketing is fast becoming core to many SMB marketing strategies, to the point that it threatens to crowd out more traditional media spending. And call monetization is getting more attention as growing smartphone use spurs a rapid rise…

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BIA/Kelsey Video Diaries: The State of Mobile Local

  • March 3, 2014
  • Mike Boland
  • Analyst Roundtables, Conferences, Leading in Local: The National Impact, Mobile, Predictions, Video Posts

Continuing our progression of weekly video recaps, this week we move from monologue to dialogue. BIA/Kelsey CEO Tom Buono and I had the chance to sit down and talk about some of the notable happenings in the world of mobile…

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BIA/Kelsey Video Diaries: Facebook’s Mobile Network Effect

  • February 24, 2014
  • Mike Boland
  • Analyst Roundtables, Facebook, Mergers & Acquisitions, Mobile, Video Posts

  Carrying on the tradition of more multimedia delivery of BIA/Kelsey analysis, below is the latest video diary of weekly news recaps. This week, the focus is just one topic albeit a big one: Facebook's $19B acquisition of WhatsApp. Following…

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BIA/Kelsey Video Diaries: Facebook's Mobile Network Effect

  • February 24, 2014
  • Mike Boland
  • Analyst Roundtables, Facebook, Mergers & Acquisitions, Mobile, Video Posts

  Carrying on the tradition of more multimedia delivery of BIA/Kelsey analysis, below is the latest video diary of weekly news recaps. This week, the focus is just one topic albeit a big one: Facebook's $19B acquisition of WhatsApp. Following…

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BIA/Kelsey Weekly News Recap: Mobile Local Edition

  • February 15, 2014
  • Mike Boland
  • Analyst Roundtables, Mobile, Video Posts

  It was a typical action packed week in the world of location based mobile media. We had Verve's iBeacon and Passbook integration, Fresh xAd data and lots of other things. I unpacked those two headlines in an end- of-week…

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Knights of the Round Table Return: Twitter Valuation and Airline Pricing Models

  • November 20, 2013
  • Mike Boland
  • Analyst Roundtables, BIA/Kelsey NEXT, Conferences, Mobile, Video Posts

After a short hiatus, our analyst roundtable series is back. Today we discussed Twitter's IPO, ongoing valuation and the tone it has set for going public in today's tech marketplace. Lots of buzz around Snapchat, NextDoor and others have followed…

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Closed Loop Mobile Local Shopping: A Conversation With Retailigence

  • October 15, 2013
  • Mike Boland
  • Conferences, ILM West, Mobile, Shopping, online, Video Posts

As part of our ongoing video series, see our on-stage interview with Retailigence below. The company continues to innovate at the intersection of "big data" and Mobile/local. It's building the largest database of sku-level product information out there. This of…

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BIA/Kelsey Podcast: Takeaways From SMB Digital Marketing

  • September 19, 2013
  • Mike Boland
  • Analyst Roundtables, BIA/Kelsey SMB, Mobile, Video Posts

Last week we held a big 3 day conference in Austin on the changing world of SMB digital marketing. It was an awesome turnout, solid speaker lineup and lots of takeaways. Check out our session-by-session blog coverage. To stay true to…

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SMB Digital Marketing Conference: The SMB Mobile State of the Union

  • September 17, 2013
  • Mike Boland
  • BIA/Kelsey SMB, Mobile, Online/Interactive, Video Posts

Last week at SMB Digital Marketing, we held a wide reaching forum on the main mobile topics and areas of innovation that touch SMBs. This included Google's kickoff presentation on Enhanced Campaigns, Dex Media on packaging and selling mobile to…

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Come Swim with Sharks at SMB Digital Marketing

  • August 28, 2013
  • Mike Boland
  • Analyst Roundtables, Mobile, Video Posts

We're just two weeks from our SMB Digital Marketing Conference. That means we're gearing up to hear top notch speakers from Google, Facebook, Twitter Yelp and lots of other companies innovating and disrupting the world of SMB local marketing. I'm…

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Knights of the Round Table, Episode II: M&A Activity in Local Media

  • August 14, 2013
  • Mike Boland
  • Analyst Roundtables, Mobile, Social, Video Posts

On this week's episode of BIA/Kelsey's new analyst round table series, we tackle the M&A activity that seems to be picking up all over the local media space. This is everything from Apple's recent mapping acquisitions to Yelp's moves in…

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BIA/Kelsey Conference Video: Lessons for Startups

  • August 9, 2013
  • Mike Boland
  • Conference Video, Mobile, Video Posts

At our March Leading in Local conference, one session that everyone went home talking about was the keynote presentation from David S. Kidder. Serial Entrepreneur, angel investor and author of The Startup Playbook, he gave a stirring address on the…

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Knights of the Round Table, Pilot Episode: Local Ad Sales and Mobile Payments

  • August 6, 2013
  • Mike Boland
  • Analyst Roundtables, Mobile, Online/Interactive, Sales Best Practices, Video Posts

Continuing our charge down the multimedia path, the latest initiative is video round table sessions among BIA/Kelsey analysts. The idea is to capture a topical discussion and unpack the market events that have the most impact on our local media…

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One From the Vault: 5 Things You Didn’t Know About Mobile Ads

  • August 1, 2013
  • Mike Boland
  • Mobile, Video Posts

As mentioned earlier this week, we're doubling down on video. And there's no richer source of tidbits and sound bites than a BIA/Kelsey conference. The latest is from our recent Leading in Local conference in Boston: a fireside chat with…

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Watch: BIA/Kelsey CEO Interview Series: The Mobile Local Outlook

  • July 31, 2013
  • Mike Boland
  • Mobile, Video Posts

As part of our overall effort to analyze the fast moving local media space, we're experimenting with new formats like infographics and video.  One of those projects is an executive interview series to highlight recent areas of coverage and top…

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Video: Franchises Go Local

  • June 18, 2013
  • Mike Boland
  • Conference Video, Online/Interactive, Video Posts

Last month I presented to the International Franchise Association "Fran Camp" conference in Atlanta. To capture and prepare for the presentation, I recorded some of the slides and audio which you can see in the video embedded below. The point…

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BIA/Kelsey and Marchex: 7 Things To Know About Google’s Enhanced Campaigns

  • June 12, 2013
  • Rick Ducey
  • Google, Mobile, Online/Interactive, Video Posts

During a Webinar yesterday, BIA/Kelsey's Senior Analyst Mike Boland, along with Marchex VP of Operations Travis Fairchild and Head of SEM Cody Kunning discussed how businesses and those managing online and mobile advertising campaigns can best maximize performance with Google's…

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Watch: A Conversation with YaSabe

  • June 7, 2013
  • Mike Boland
  • Mobile, Video Posts

Yesterday, I had the chance to talk to Zubair Talib, CEO and CoFounder of YaSabe, about the company's efforts to reach the opportune U.S. Hispanic marketplace. The opportunity comes to the tune of 52 million people and $1.2 trillion in…

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