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Happy Birthday, iPod

  • October 23, 2007
  • Mike Boland
  • Devices, Online/Interactive

The game changing device and forebear to the iPhone turns six years old today. The unofficial Apple blog has the story, along with a video of Steve Jobs' original unveiling keynote at Macworld. It's amazing how much the device has…

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MyYahoo! Gets a Boost; 360 Gets the Boot

  • October 23, 2007
  • Mike Boland
  • News, online, Online/Interactive, Social

MyYahoo!, Yahoo!'s personal home page and news reader, was redesigned earlier this year and available as an opt-in upgrade in beta. Today I logged in to discover my page has been automatically upgraded, suggesting either a coming out of beta,…

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AT&T Backs Off N.C. White Pages Plan

  • October 23, 2007
  • Charles Laughlin
  • AT&T, Online/Interactive, Yellow Pages, Print

AT&T Advertising & Publishing's effort to assuage environmental concerns in North Carolina by curtailing print residential White Pages distribution has fizzled out as utility commissioners in that state have balked at the plan. The Raleigh News & Observer reported today…

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AT&T Backs Off N.C. White Pages Plan

  • October 23, 2007
  • Charles Laughlin
  • AT&T, Online/Interactive, Yellow Pages, Print

AT&T Advertising & Publishing's effort to assuage environmental concerns in North Carolina by curtailing print residential White Pages distribution has fizzled out as utility commissioners in that state have balked at the plan. The Raleigh News & Observer reported today…

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Cars.com Mobile Sees Good Pickup

  • October 22, 2007
  • Peter Krasilovsky
  • Mobile, Online/Interactive, Verticals, Yahoo!

Auto sites look to mobile apps to generate leads, drive people to dealerships and provide info to auto shoppers when they are "on the go." A panel during last week’s Automotive Internet Roundtable by J.D. Power in Las Vegas reasserted…

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Changes Throughout Yellow Pages

  • October 22, 2007
  • John Kelsey
  • Ad Sales, Call Monetization, Online/Interactive, Yellow Pages, Internet, Yellow Pages, Print

On Friday, I had the opportunity to spend some valuable time with Richard Zurawski, president and GM of Telmetrics, a leader in the increasingly important call measurement business. As my colleague Charles Laughlin, program director of The Kelsey Report, said today,…

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AutoNation Focuses on Services

  • October 19, 2007
  • Peter Krasilovsky
  • Online/Interactive, Verticals

AutoNation, the nation’s largest automotive retailer, is set to push hard on providing Internet-based services and other Internet offerings, according to Gary Marcotte, senior VP of e-commerce, who was addressing the J.D. Power Automotive Internet Roundtable Oct. 17-19 in Las…

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Evolving the Sales Channel

  • October 19, 2007
  • Mike Boland
  • Ad Sales, Online/Interactive

There has been lots of talk lately (more so than normal it seems) about evolving the Yellow Pages sales channel to a more consultative role for bringing in leads of all forms -- to be "agnostic," as is often said. This…

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J.D. Power Roundtable: Auto Dealers Discuss Online

  • October 18, 2007
  • Peter Krasilovsky
  • Classifieds, Conferences, Google, Newspapers, Online/Interactive, User-Generated Content, Verticals

Several auto dealers at J.D. Power’s Automotive Internet Roundtable Oct. 17-19 in Las Vegas said they were bullish on using online and expect its share of their marketing budget to climb. They also expect online to lead them deeper into…

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FastCall411 Grows Legs, Widgetizes For Local Search

  • October 18, 2007
  • Mike Boland
  • Call Monetization, Online/Interactive

FastCall411 streamlines the process of looking for a local service provider by letting you call a handful of them at once. The first one to pick up gets your business, which the company hopes will resonate as a good consumer…

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HopStop Easily From Here to There

  • October 17, 2007
  • John Kelsey
  • City Guides, Listings Providers, Local, Mapping, Microsoft, Mobile, Online/Interactive

  I am not a New York City person anymore, in great measure because of the challenge of getting from one location to another. So when I do have to go to New York, I try to cover as much…

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Scripps Splits Up: Internet Goes With Cable Nets

  • October 16, 2007
  • Peter Krasilovsky
  • Mergers & Acquisitions, Newspapers, Online/Interactive, Shopping, online, Television, Local

Splitting up a company’s assets is quite an exercise. You try to maximize synergies, position for the future, and get buy-in from Wall Street and the IRS. At the beginning of October, that’s what Belo did. As I reported, Belo…

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Superpages.com Rolls Out Video (With Twists)

  • October 16, 2007
  • Peter Krasilovsky
  • Online/Interactive, Video, online, Yellow Pages, Internet

Idearc’s Superpages.com is rolling out video around the U.S. after a limited test of sales channels and production in Seattle, San Francisco and L.A. The tests, which Kelsey's Charles Laughlin reported on in July, involved fewer than 100 customers. Unlike…

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More From Microsoft: Maps and Mobile

  • October 16, 2007
  • Mike Boland
  • Mapping, Mobile, Online/Interactive

Microsoft of late has exercised a Google-esque frequency of announcements for online products. After upgrades to Live Search and MSN Video in and around the recent Searchification event, the company last night announced enhancements to Live Search for Mobile and…

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Early Stats From 'Jax Say Hello' Free DA Service

  • October 15, 2007
  • Peter Krasilovsky
  • Classifieds, Directory Assistance, Newspapers, Online/Interactive

Are newspapers a good candidate to drive the free directory assistance  market? Say Hello leader Jim Geddes hopes so. His theory, which I have previously reported on, is that newspapers are ideally positioned to rule free DA. They have the…

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Early Stats From ‘Jax Say Hello’ Free DA Service

  • October 15, 2007
  • Peter Krasilovsky
  • Classifieds, Directory Assistance, Newspapers, Online/Interactive

Are newspapers a good candidate to drive the free directory assistance  market? Say Hello leader Jim Geddes hopes so. His theory, which I have previously reported on, is that newspapers are ideally positioned to rule free DA. They have the…

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Yellowpages.com Re-ups With Marchex

  • October 15, 2007
  • Mike Boland
  • Ad Sales, Online/Interactive

Marchex announced today that it has extended its relationship with AT&T's Yellowpages.com to provide its private-label SEM placement services. These services are resold by AT&T directory sales reps as YPClicks Search Engine Solutions, and the new agreement extends the relationship…

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Smalltown Gets a Little Bigger

  • October 15, 2007
  • Mike Boland
  • Hyper-Local, Mergers & Acquisitions, Online/Interactive

Bay Area hyper-local site Smalltown announced today that it has acquired online community site Local2me for an undisclosed amount. The deal is hoped to bring Smalltown a registered base of Local2me users as well as its seven-year base of user-generated…

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A Good Online Sales Rep Is Hard to Find

  • October 14, 2007
  • Michael Taylor
  • Ad Sales, Ad Sales, National, Advertising Networks, Hyper-Local, International Markets, News, online, Online/Interactive, Verticals, Yellow Pages, Yellow Pages, European

The sales rep recruiting game has just gotten a bit more crowded and a lot more competitive. As we have discussed at our conferences and in recent Kelsey Advisories, with the influx of new online directory players such as Citysearch,…

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Google Earth, Now With Video

  • October 12, 2007
  • Mike Boland
  • Mapping, Online/Interactive, Video, online

Google keeps finding new places for YouTube videos to live. After integrating video with AdSense earlier this week, it announced today that it will embed YouTube videos throughout Google Earth, where relevant. This means any video that is geotagged will…

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