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Newspaper Deal to Sell ‘Featured Listings’ for Zillow Launches

  • June 23, 2008
  • Peter Krasilovsky
  • Classifieds, Newspapers, Online/Interactive, Verticals

To all the skeptics who thought that Zillow’s deal with newspapers would never roll out ... next week, The Philadelphia Inquirer, San Francisco Chronicle, San Jose Mercury News and Richmond Times-Dispatch are selling featured listings for Zillow at the same…

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RHD Elevates Bednarz as McDonald Announces Retirement

  • June 20, 2008
  • Charles Laughlin
  • Online/Interactive, RH Donnelley, Yellow Pages, Print

R.H. Donnelley announced today that President and COO Peter McDonald, a 35-year industry veteran, will retire in September. The company also announced that George Bednarz, its current senior vice president for enterprise operations, will take on the new role of executive vice…

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MerchantCircle: 5,000 Paying Customers

  • June 19, 2008
  • Peter Krasilovsky
  • Ad Sales, Online/Interactive, SMBs

MerchantCircle, which is partially owned by IAC, is apparently beginning to make some headway in selling search oriented services to small businesses. It reports that it has achieved a base of 5,000 paying customers, who buy services costing $30, $60,…

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Trulia Selling Realtors Unlimited Self-Serve Ads

  • June 18, 2008
  • Peter Krasilovsky
  • Classifieds, Online/Interactive, SMBs

The frontiers of Web-based, self-serve advertising moved (a little) today, as Trulia introduced Trulia Pro, a new “starter” package for Realtors that provides unlimited "featured listings" and "Spotlight Ads" that Realtors use for branding. Trulia claims its featured listings capability…

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The SMB Video Opportunity: A Conversation With Adfare

  • June 18, 2008
  • Mike Boland
  • Online/Interactive, Video, online

Adfare has joined the growing list of companies looking to work with Internet Yellow Pages in order to tap the sizable opportunity of video-enabling their advertisers (3.2 million small and medium-sized businesses). But as Director of Business Development Frank Rocco…

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Dulski’s New Thing: Events and Plans Front and Center’d

  • June 18, 2008
  • Peter Krasilovsky
  • City Guides, Hyper-Local, Mapping, Microsoft, Online/Interactive, User-Generated Content, Web 2.0

Is there room for a new, locally oriented social network if it is more practical than Facebook, MySpace, Bebo, LinkedIn, et al? That’s what Norwest Partners and Keynote Ventures are betting $6.5 million on with the launch this week of…

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Local.com Adds Reviews

  • June 18, 2008
  • Mike Boland
  • Online/Interactive, User-Generated Content

Local.com today announced it has added the ability for users to write reviews directly on the site. This will include ratings (five-star system) and reviews that registered users can submit and track over time. The question of reviews in the…

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AgendiZe Releases Video API

  • June 17, 2008
  • Mike Boland
  • Online/Interactive, Video, online

AgendiZe today announced it will launch an API for Yellow Pages publishers to enhance the videos they are shooting for small businesses, and hosting on their sites. The "video to action" API lets publishers create overlays for videos that bring…

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Now Playing on Your Phone: Video on Demand Classifieds

  • June 16, 2008
  • Peter Krasilovsky
  • Classifieds, Display Advertising, Online/Interactive, User-Generated Content, Video, online

Classifieds have made their way to video (See RealPeopleRealStuff). But how about video on mobile phones? That’s a new effort being tried out in Portugal, where high-speed 3G phones are prevalent, but less than 40 percent of the population has Internet…

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Jivox Raises $10 Million

  • June 16, 2008
  • Mike Boland
  • Online/Interactive, Video, online

Self-serve video ad provider Jivox announced a $10 million round today. We wrote about the company, which lets advertisers create short ads using stock video, a few months ago. It also distributes these ads through a publisher network, which has grown…

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Conference Gets New Name That Reflects Mission

  • June 12, 2008
  • Charles Laughlin
  • Conferences, Online/Interactive, Yellow Pages, Internet, Yellow Pages, Print

Today The Kelsey Group unveiled a new name and brand for our September conference. What used to be known as Directory Driven Commerce is now Directional Media Strategies. In most respects, nothing has changed. The conference is still Sept. 15-17…

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Auto Repair Site RepairPal Launches

  • June 12, 2008
  • Mike Boland
  • Online/Interactive, Verticals

New auto repair information resource RepairPal went live today. The site steps into an undeserved market segment by providing information about the user's specific car and its maintenance needs. One central use case, for example, is to check what a…

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Barton’s Newest Vertical: Recruitment Site Glassdoor.com

  • June 11, 2008
  • Peter Krasilovsky
  • Classifieds, Online/Interactive, User-Generated Content, Verticals, Web 2.0

Rich Barton -- Mr. Vertical -- has added a new recruitment-oriented vertical to a lineup that now includes Expedia (sold), Zillow and Avvo. The new effort is Glassdoor.com, which provides recruitment-related information. It solicits and publishes detailed salary and bonus…

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NY Times Goes After SMB Market via AdReady

  • June 10, 2008
  • Peter Krasilovsky
  • Advertising Networks, Contextual Advertising, Display Advertising, Newspapers, Online/Interactive, SMBs

The New York Times is set to recruit small-business advertisers via a deal with AdReady, the Seattle-based ad agency that provides a choice of 600 free templates for banners, customization tools and usage reports. The Times will recruit its own…

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IPhone 2.0 Video and Photo Apps From AP and TypePad

  • June 9, 2008
  • Peter Krasilovsky
  • Blogging, Newspapers, Online/Interactive, User-Generated Content, Video, online

Among the developers of iPhone applications is The Associated Press. Featured during the relaunch of iPhone 2.0 today, AP’s Benjamin Moss, director of mobile products, said AP developed an iPhone app for its Mobile News Network in "just a few…

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YPG-NZ Says Yellow to Mobile

  • June 9, 2008
  • Michael Taylor
  • Devices, Directory Assistance, International Markets, Mobile, Online/Interactive, Partnerships, Yellow Pages

Yellow Pages Group New Zealand has announced the debut of “Yellow mobile” on the Telecom and Vodafone Live! networks.  According to New Zealand’s Business to Business magazine: "Yellow Pages Group Digital Media Director Blair Glubb said Yellow mobile will complement…

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CitySquares Sees Traction; Expands to New England, New York

  • June 8, 2008
  • Peter Krasilovsky
  • Classifieds, Hyper-Local, Online/Interactive

Boston-based CitySquares, which just celebrated its second anniversary, is getting about 70,000 unique visitors per month and now has a base of 700 advertisers, averaging $1,200 per year, reports CEO Ben Saren. He believes they have even more potential via…

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MetroSeeq Launches: ‘Search Engine for Promotions’ (via Google Maps)

  • June 5, 2008
  • Peter Krasilovsky
  • Devices, Google, Mapping, Online/Interactive

Consumers looking to map out a Saturday morning errand run or a Saturday night bar-hop -- and find out about any special offers along the way -- can now do so easily via MetroSeeq, a Portland, Oregon, start-up by Intel-vet…

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Wambolt Leaves YPG

  • June 5, 2008
  • Charles Laughlin
  • Online/Interactive, Personnel Moves, Yellow Pages, Yellow Pages, Print

Scott Wambolt has left his job as Yellow Pages Group's senior vice president of sales, citing a desire to "pursue other career opportunities." According to the press release announcing Wambolt's departure, YPG will move to a flatter sales organization with the three…

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IAC Sells Off Entertainment Publications Inc.

  • June 5, 2008
  • Peter Krasilovsky
  • Coupons/Deals, Online/Interactive

IAC has sold Entertainment Publications Inc., publisher of The Entertainment Book, to MH Equity Investors. The deal puts $135 million on the books for IAC, although MH Equity, an Indianapolis company, probably paid only a portion of that in cash.…

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