Change Happens
The Kelsey Group's basic business has always been about the impact of new technologies on local media companies and small businesses. It is one thing to discuss this in the abstract and something else to read in The New York…
Newspaper News Bits II
Following up on yesterday's post about merging online and print newsrooms, here is an interesting piece from newspaper industry expert and Editor and Publisher columnist Steve Outing. He warns that strategies in integrating online and print news operations should even…
ShopLocal Goes vLog With ’Digital Punch’
ShopLocal, the sales aggregator from Tribune, Gannett and McClatchy, is normally aimed at middle-aged women coupon-cutters. But in a bid to extend its audience, and get a little buzz, a couple of young Turks at the company have created a…
Newspaper News Bits
A few interesting developments have come out of the newspaper world over the past few weeks. As we reported last week, The Wall Street Journal offered the print paper and online access for free all day yesterday. The paper has…
Google Newspaper Ad Pilot Program a Success
The Washington Post reports that Google's initial program to sell remnant newspaper ad inventory has been a considerable success thus far, and that it will expand the program. This will be a key ingredient in Google's overall plan to be…
A Turbulent Year for the Newspaper Industry
Editor and Publisher Senior Editor Joe Strupp lists the top newspaper industry events of the past year. In related news, Scarborough Research did a relatively small sample study that shows online newspaper readers are more likely than the average Internet…
Borrell: Online Recruitment Spending Surpasses Print
Online recruitment spending has surpassed print recruitment spending for the first time, according to my friends and former colleagues at Borrell Associates. The line was crossed in 4Q 2006 (now), and online now accounts for US$5.9 billion, while print accounts…
The Washington Post Co. Bails Out of B2B
If newspapers are to grow, they're going to have to leverage their local, regional and national credibility to reach into advertiser segments where they don't have much of a presence today. This means B2B and SME. But somewhere it is…
Media General’s 25 Papers Join Yahoo! HotJobs Consortium
Media General, the publisher of The Tampa Tribune, Richmond Times-Dispatch and Winston-Salem Journal, in addition to 22 community dailies, is the eighth newspaper company to join Yahoo!'s HotJobs consortium. With the addition of MG's 25 papers, the consortium's roster now…