HelloMetro, the local news and city guide company based in Louisville, Kentucky, said that it now has unique hyperlocal content for 40 markets, and national coverage. The company has "Hello(cityname)" URLs covering the country, and relies on a core team…
AT&T has unveiled a new version of its Yellowpages.com online directory, complete with a new name (YP.com); a new algorithmic approach to search; updated maps; and a set of vertical integrations with leading partners in cars, hotels, events and movies.…
The French directory publisher PagesJaunes has made a significant move by acquiring 100 percent of the Austrian people search site 123People, which has a global audience of more than 40 million unique visitors in 11 countries, according to the PagesJaunes…
Quietly, SuperMedia is rolling out a new approach to online search. If you look on Switchboard.com today, you'll notice that search results are presented differently from before. Now, Switchboard's top results based on relevancy are plotted on a map (this…
Just six months after it launched its SP411 Twitter integration, Superpages is at it again with an offer to Tweet any coupon that businesses upload to an online profile. To do this it has created 72 city-specific Twitter accounts, which…
It's nearing the end of earnings season for the global Yellow Pages industry, and my program, The Kelsey Report, will soon issue a detailed roundup of 2009 results across all the companies that report publicly. In general, the news has…
SuperMedia has announced a new program that extends its SuperGuarantee idea into the autos vertical. The SuperGuarantee Autos program gives anyone who buys a car on SuperMedia's EveryCarListed.com automotive vertical a free limited powertrain warranty good for up to $3,000.…
Last week the Australian directory publisher Sensis released its half-year financial results, ended Dec. 31, 2009, which showed pretty strong resilience but nonetheless a meaningful decline in print revenues. For the half-year period, combined print and online Yellow Pages results…
Gannett has always seemed to be a likely directory player. In fact, the world's largest newspaper publisher owns a small group of print directories. It also provides a white-labeled online directory product to its media properties. But as directories, search…
The Berry Co. announced today new alliances with Yodle and Web.com that will add to the portfolio of online product and services Berry will offer its small-business customers. The deals are part of a new branded offering called Berry Leads…
AT&T released its full-year 2009 earnings today, and its Advertising Solutions unit, which includes print Yellow Pages and Yellowpages.com, posted total revenues of US$4.8 billion, a 12.6 percent decline. AT&T online directories unit Yellowpages.com grew 12.7 percent in Q4, compared…
Here’s a question: How long would directory publishers sit back and let new companies such as RedBeacon, AlikeList and others disrupt the leads economy for SMBs with search and socially driven features such as Twitter and Facebook? Or Google, with…
Canada's Yellow Pages Group has deepened its investment in verticals with its recent acquisition of Restaurantica, one of Canada's largest online dining communities. Terms of the deal were not disclosed, but a report by Paul Steep at Scotia Capital suggests…
The Berry Co. (formerly Berry and Local Insight Media) has unveiled a revamped organization and business model aimed at greater efficiency and support of a new "client--focused" strategy, the company announced last week. As a result, the company is slimming…
MerchantCircle has registered its millionth SMB, Nassau Avenue Nails of Islip, NY. Owner Danielle Biegler found out about MerchantCircle after searching for other local businesses nearby, and will receive a lifetime MerchantCircle tools, cool MerchantCircle gear and a new sign.…
Yell.com has decided to forgo partnering on maps with Google, Microsoft or other potential competitors in favor of building its own propriety map product. The U.K.'s largest directory publisher unveiled a beta version of the Yell Maps product this week.…
As we enter the smartphone generation, directory listings may only be a starting point for consumer information needs. In terms of revenue opportunities, they may only be scratching the surface. CallSpark, which calls itself the “call experience company,” seeks to…
Telmetrics President Bill Dinan wrote an interesting piece in MediaPost this week that offers some practical advice on building pay-per-call programs. One of the more interesting topics he covers is whether it makes sense for publishers to place a cap…
Idearc Media, which exited bankruptcy on Dec. 31, has changed its name to SuperMedia LLC, as part of an effort to start on a fresh course post-bankruptcy. The restructured company now trades on the NASDAQ Global Market under the symbol…
New Zealand's Yellow Pages Group posted a net loss after tax of NZ$338 million for the financial year ended June 30, but much of the loss resulted from one-time items. The company actually managed to grow revenues 1.4 percent to…
