European Directories and Truvo announced the possibility of a merger of their respective De Telefoongids and Gouden Gids directory operations in the Netherlands. According to the news release: Cornel Riklin, CEO of European Directories, said “We are very excited about…
Charles Stubbs, president of Yellowpages.com, was a surprise guest this morning at ILM:07. Stubbs came to discuss AT&T’s recent acquisition of Ingenio and its implications for Yellowpages.com and AT&T Advertising & Publishing. AT&T purchased all Ingenio’s assets, intellectual property and…
Charles Stubbs, president of Yellowpages.com, was a surprise guest this morning at ILM:07. Stubbs came to discuss AT&T’s recent acquisition of Ingenio and its implications for Yellowpages.com and AT&T Advertising & Publishing. AT&T purchased all Ingenio’s assets, intellectual property and…
Amsterdam-based Spotzer, which creates multimedia video ad campaigns for small and medium-sized businesses, announced it has acquired a 10 million euro (US$14.8 million) investment from the U.S. venture capital firm Sierra Partners and European Directories, a print and online directory publisher…
Having worked in the Yellow Pages industry over the past eight years, both for a major publisher and here at The Kelsey Group, I am constantly being asked what the industry could do to make itself more relevant and stem the…
Should directory publishers embrace the concept of opt-out, the notion that some mechanism should be created that allows consumers to choose not to receive a print book? This question arose last week at the Yellow Pages Today event in Zurich,…
Truvo CEO Andrew Day said directory publishers need to generate 30 percent of total revenues from online sources relatively soon in order to have a strong business going forward. "Those who are at 10 percent to 15 percent online will…
Joining the ever growing list of publishers striking deals with mobile phone companies, Yellow Pages Group New Zealand announced a deal with Vodefone to carry its content on the Vodefone Live mobile service. The service is expected to begin in…
Joining the ever growing list of publishers striking deals with mobile phone companies, Yellow Pages Group New Zealand announced a deal with Vodefone to carry its content on the Vodefone Live mobile service. The service is expected to begin in…
When is a local Yellow Pages not a local Yellow Pages? When a global gift shopping catalog is part of the directory. Idearc Media has partnered with Shop Yellow, an online and print gift catalog company offering gift items for…
France's PagesJaunes has long been the dominant player in the country's print directory market, but in recent quarters, what was a growing business now is struggling to generate positive revenue growth. Online, however, continues to be a strong suit for…
I've collected a number of Yellow Pages-related items over the past week or so that are worth noting. So here it goes: The Texas ad agency FKM has launched a new unit to focus on interactive Yellow Pages and related online…
I've collected a number of Yellow Pages-related items over the past week or so that are worth noting. So here it goes: The Texas ad agency FKM has launched a new unit to focus on interactive Yellow Pages and related online…
The sales rep recruiting game has just gotten a bit more crowded and a lot more competitive. As we have discussed at our conferences and in recent Kelsey Advisories, with the influx of new online directory players such as Citysearch,…
What’s fun about attending a DDC conference is that at some point a challenge is laid down calling for a radical change. Yesterday afternoon, Neal Polachek and Charles Laughlin outlined the challenges major metropolitan markets face around the world including: …
White Directory Publishers, a division of Hearst Holdings, announced a marketing partnership with Jingle’s 1-800-FREE411 making it the first independent publisher to resell sponsorship products on the 1-800-FREE411 media channel. The deal with White Directory comes on the heels of…
We just posted a Client Inquiry Brief summarizing the French publisher PagesJaunes’ first-half results. In reviewing the document, one thing jumps out. The publisher's otherwise solid first half was diminished by a decline in print revenues, this for a company…
I just finished listening to the replay of Eniro's second-quarter earnings call. A lot was covered on the call, and I will write up a detailed brief for TKR clients early next week. Eniro recorded total group revenues of SEK2.93 billion…
The Kelsey Group and AMR International joined forces to hold a summit in London on the Future of Local Search in Europe. It was an invitation-only affair, which is why you probably didn’t hear about it. Not surprisingly, most of…
Directories 2.0 was the subject of this year’s annual European Association of Directory Publishers conference on Managing Directories. In 1996, EADP was the first directory trade association to recognize the importance of electronic directories and hold a conference focused specifically…
