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Localguides.com Launches

  • May 16, 2007
  • Neal Polachek
  • City Guides, Online/Interactive

Local Matters today launched its localguides.com beta. The site will focus on delivering a richer local search experience. It was clear when I saw the site earlier this year that CEO Perry Evans and team spent considerable time and energy…

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NBC-U Launches Local City Site

  • May 8, 2007
  • Peter Krasilovsky
  • City Guides, Online/Interactive, Television, Local

NBC-Universal has unveiled DigPhilly, a city site designed to complement WCAU 10, an owned- and-operated station (and the homebase for the president of NBC O&Os). The site is serving as a template for NBC-U's other O&Os, so the stakes are…

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Details on Citysearch’s Video and Personalization

  • May 2, 2007
  • Peter Krasilovsky
  • City Guides, Online/Interactive, Video, online

As my colleague Mike Boland noted this morning, the new version of Citysearch is finally out, and it's a good effort that is appropriately heavy on video and personalization. The change coincides with new leadership at the company. Jay Herratti,…

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NBC Affil Plans DigPhilly City Site

  • April 11, 2007
  • Peter Krasilovsky
  • City Guides, Online/Interactive, Television, Local

WCAU-TV, NBC's owned and operated station in Philadelphia, is launching DigPhilly, a city site, reports today's Wall Street Journal. The site isn't yet up and running, but a teaser features buttons for "learn," "do," "share," "find" and "shop." The Journal…

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MerchantCircle: 90,000 Businesses Registered

  • February 22, 2007
  • Peter Krasilovsky
  • Ad Sales, Advertising Networks, City Guides, Online/Interactive, SMBs

MerchantCircle may be best known as the bad boy of telemarketing for a negative marketing scheme that went awry last fall. But the eight-person Rustic Canyon start-up promises it has mended its ways and points to a growing base of…

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What Microsoft Could Have Been in Local Search

  • January 30, 2007
  • John Kelsey
  • City Guides, Microsoft, Online/Interactive, Social

Back in 1999, Microsoft sold a small business called Sidewalk because it didn't fit into its core software business at the time. In a lengthy story in Sunday's New York Times, Microsoft CEO Steve Ballmer admitted: "but Sidewalk was really…

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How Important Is Hyper-Local?

  • January 25, 2007
  • Mike Boland
  • City Guides, Hyper-Local, Online/Interactive

The Wall Street Journal reported yesterday (sub required) about a dilemma that is starting to face many newspapers amidst falling revenues and readership; the need to divert finite editorial resources on local rather than global coverage. The article examines The…

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More on Citysearch Sales Expansion

  • January 22, 2007
  • Mike Boland
  • Ad Sales, Ad Sales, National, Advertising Networks, City Guides, Hyper-Local, Online/Interactive, SMBs

As Peter Krasilovsky reported last week, Citysearch will establish new Atlanta-based sales digs. Kevin Newcomb over at Search Engine Watch points to a ClickZ article today about the expansion. The company hopes to have 180 sales (inside, outside and national)…

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Citysearch Adds Big Sales Center; IAC Hires Horan

  • January 18, 2007
  • Peter Krasilovsky
  • Ad Sales, Ad Sales, National, Advertising Networks, City Guides, Online/Interactive

IAC's Citysearch has opened an inside sales center in Atlanta as part of a major sales push that also includes the development of a national sales team. There are currently 60 inside sellers in the center, and more than 150…

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Local Troubles

  • January 10, 2007
  • Mike Boland
  • City Guides, Hyper-Local, Online/Interactive, SMBs, Social

There has been a lot of talk in the past week over some of the apparent challenges facing local destination sites. Last week, BackFence endured a major downsizing, including the resignation of cofounder Susan DeFife (past writing on BackFence and…

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Virtual Earth Goes High Def

  • January 9, 2007
  • Mike Boland
  • City Guides, Hyper-Local, Mapping, Microsoft, Online/Interactive

Microsoft announced today that it is partnering with aerial and satellite image provider GlobeXplorer to enhance Virtual Earth with 400,000 square miles of U.S. high-resolution aerial imagery coverage. Virtual Earth is built on Microsoft's MapPoint Web service and is the…

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Readers Comment on BackFence Downsizing

  • January 9, 2007
  • Peter Krasilovsky
  • Ad Sales, City Guides, Hyper-Local, Listings Providers, Local, Online/Interactive

The departure of BackFence CEO Susan DeFife amid the layoff of 12 of 18 staff members brought in a flood of comments to my personal site. Here's a selective summary. Dick Larkin, the Small Business Commando, kicked off the comments,…

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Mashups for MapQuest

  • January 8, 2007
  • Mike Boland
  • City Guides, Hyper-Local, Mapping, Online/Interactive

Last week we had the chance to speak with MapQuest about a series of upcoming announcements (then under embargo). The first of those happened late last week with the company's mobile search platform enhancements. Today MapQuest announced the release of…

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Mobile Local Search Enhancements From MapQuest

  • January 4, 2007
  • Mike Boland
  • City Guides, Hyper-Local, Mapping, Mobile, Online/Interactive

MapQuest announced today that it will enhance its MapQuest Mobile product and make MapQuest Navigator available on BlackBerries from Sprint and Nextel. MapQuest Mobile is a mobile local search platform available on any cellphone, which requires only a free download.…

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Yahoo! Local Integrated With In-Car GPS System

  • January 4, 2007
  • Peter Krasilovsky
  • City Guides, Devices, Hyper-Local, Online/Interactive, Yahoo!

Just in time for the Consumer Electronics Show in Las Vegas next week, Dash Navigation said it will integrate Yahoo! Local features into its dedicated in-car GPS system. The announcement basically recycles statements made by Dash execs at DEMOfall in…

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New City Sites: Pegasus News and CitySquares

  • December 11, 2006
  • Peter Krasilovsky
  • City Guides, Online/Interactive

Success models for city sites have been elusive. But entrepreneurs still believe they can provide a local edge to city sites that can't be done by portals like Google, Yahoo!, Microsoft, Ask and AOL. And they hope their "not-so-secret sauce"…

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AskCity Launches

  • December 4, 2006
  • Mike Boland
  • City Guides, Mapping, Online/Interactive

As we wrote about briefly last week, AskCity has launched today. I will get a chance to play around with the new features today and will provide more detail in this week's Local Media Journal. In the meantime, Loren Baker…

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