Gannett is teaming with Tribune on a 50/50 basis to take the latter’s Metromix entertainment site national, and reach into the highly valued 21- to 24-year-old market that doesn’t typically use newspapers -- online or off. The JV plans to…
What keeps a TV station working with a Web enabler after it has earned enough money to do it itself? That’s a question for all the leading Web enablers -- WorldNow, Internet Broadcasting Systems and Broadcast Interactive Media. All three companies have…
The numbers are looking very, very good for the Interactive Local Media:07 conference in L.A. Nov. 28-30. Internally, we think this one is a record breaker. Register and book the hotel while you can. The latter tends to sell out.…
Curbed.com, the fun, well-written and insightful Web site about local real estate culture and deals, has gotten $1.5 million in new financing from Gawker Media, individuals associated with Gawker and others, such as Brad Inman. The site is the brainchild…
The sales rep recruiting game has just gotten a bit more crowded and a lot more competitive. As we have discussed at our conferences and in recent Kelsey Advisories, with the influx of new online directory players such as Citysearch,…
National advertising dollars remain mostly elusive for independent Yellow Pages publishers. They get just 5 percent of total revenues from national, as opposed to 14 percent for incumbent publishers. But working to change the situation is the CMR Gateway, an…
National advertising dollars remain mostly elusive for independent Yellow Pages publishers. They get just 5 percent of total revenues from national, as opposed to 14 percent for incumbent publishers. But working to change the situation is the CMR Gateway, an…
Crawling and aggregating classifieds on nearby Web sites a la Oodle is one thing. But why can’t local Web sites create verticals on the fly? And in this homogenized era, why can’t they carve out a unique identity for themselves,…
Canada's Yellow Pages Group announced this morning that it will expand its relationship with Google to become the first Canadian-based reseller of Google AdWords. This is a significant escalation of YPG's relationship with Google, which basically involved sharing content with…
ReachLocal, a provider of local online marketing solutions for SMBs, has raised $55.2 million in new financing. This is on top of the $12.7 million it has raised since its founding in 2004. The new funds give ReachLocal an estimated…
Under-served small communities are getting more attention. Companies like TownNews, Grayboxx and Topix have set out to focus on small town and exurban residents, and aggregating those local users for advertisers. As we wrote in April, Topix -- a 25-person company…
Big names, interesting people, compelling research. Forgive the commercial message here, but we’re set to deliver the goods at The Kelsey Group’s Interactive Local Media 2007 (ILM:07), Nov. 28-30 in L.A. I think there’s something for everyone. And this year,…
While I am in Reston, VA, attending Kelsey's Directory Driven Commerce conference, I thought it would be a good time to start talking about our next show, which I am co-producing: Interactive Local Media 2007. The show is being done…
Jingle Networks, the provider of 1-800-FREE411, has expanded its relationship with Nuance for speech recognition technology. Under terms of the deal, Nuance will also be referring its voice-enabled customers to the Jingle ad platform. Presumably, if Nuance does audio work…
The big picture we’ve all been looking at is that online ad spending for search and lead generation is beginning to plateau. ComScore pegs search's share at around 40 percent. Google certainly sees it, hence its recent effort to entrench…
Web exec Bill Day, who formerly led WhenU (a behavioral targeting firm), About.com and Prodigy, was announced yesterday as Marchex’s new chief media officer (an interesting title). The position is a new one for the publicly owned company, which isn’t…
It would be a stretch to think that Rupert Murdoch was pining for more local services when he bid $5 billion for Dow Jones. Mostly, he wanted The Wall Street Journal (and will take MarketWatch). Nevertheless, Dow Jones comes complete with…
Free directory assistance services, funded by pay-per-call ads, have been rolled out by a number of entrepreneurial companies, telcos and Yellow Pages publishers. But now comes The Florida Times-Union, which quietly rolled out a local version of Say Hello Inc.…
Last week, Local.com announced that it will acquire PremierGuide, a white-label local search solution, for US$2 million. I’ve read a handful of reviews about this acquisition and most seem to be missing the most important part of this deal: It’s…
OK. Here is the truth. As an analyst, you become quite the connoisseur of hockey stick graphs. “I do like the way the chartreuse in the bar chart plays off the light and complements your logo.” I heard that in…
