We've been busy putting together a solid lineup of speakers at our upcoming Interactive Local Media conference (Dec 7-9). Spotlighted will be two SuperForums on hot topics in the local media space: Mobile, and Daily Deals/Group buying. The SuperForum format,…
From the Friday cool stuff dept., the folks at prolific design house Frog Design have built a real time heat map of geotagged tweet activity across the globe. Twitter was first to geotag "status" but hasn't done a lot with…
I've been using the EveryScape Eats iPhone app for the past few months. It's one of my favorite mobile local search apps for its ability to let you check out (not to be confused with "check-in") a restaurant before you…
Related to the previous post on battles waging over smartphone OS market share, coupon heavyweight Valpak announced it's joining the Windows Phone ecosystem with a dedicated native app. The free app, available now in the Windows Phone Marketplace, will offer…
Industry reports continue to show the rapid growth of Google's Android mobile OS. After reports last week from Nielsen and comScore (U.S. figures), Gartner is out today with fresh data that show Android still outpaces all other mobile OSs in…
On Friday we released a report about Facebook's midweek launch of its Deals feature -- the monetization backbone of the previously released Facebook Places. It's a big move with big implications for the growing mobile and local deals space. Will…
In case you missed them, here are a few headlines and links to recent posts on our Mobile Local Media blog. You can also subscribe to the RSS feed here, and the e-mail alert here. -- Mobile Local Evolutions: A Conversation With DexOne…
My latest column at Search Engine Watch examines the emerging area of visual search. This includes things like mobile bar code scanners and augmented reality. We've seen a lot of activity in this area over the past month, covered in…
We've long had an ax to grind about mobile products that simply port over online experiences to a smaller screen. This can be said for apps, as well as advertising. The latter too often inherits the creative, targeting and campaign objectives of…
Today we ran a webinar that was part ILM conference preview, part data presentation and part analyst round table. We even had comScore's Gillian Heltai join the discussion. Among the items discussed were the changing ways people are consuming mobile content,…
After a packed day of participating in webinars and victory parades, it's time to catch up on a full slate of news items. Chief among them is Facebook's "mobile" press event during which it announced updated apps, a single sign-on…
Mobile local ad network WHERE today announced an ad distribution deal with Constant Contact. To boost the value it delivers advertisers, WHERE will now add e-mail distribution via Constant Contact's platform. The latter meanwhile adds mobile distribution for its advertisers.…
Back in April, I talked to 4Info CEO Zaw Thet about a number of mobile themes and the directions in which he's taking the company. One of those directions was diversification beyond its flagship SMS content and ad serving. 4Info…
Google announced today that it will add trackable numbers to AdWords campaigns. Known as AdWords Call Metrics, this will offer advertisers analytics on call activity such as total calls per campaign, origin, time of day and duration. The underlying technology…
I just had the chance to catch up with mobile app developer Appcelerator and mobile analytics vendor FortiusOne, regarding a new partnership they've formed. Appcelerator is a heavyweight in the app production space, with an output of roughly 1,000 apps per…
In case you missed them, here are a few headlines and links to recent posts on our Mobile Local Media blog. You can also subscribe to the RSS feed here, and the e-mail alert here. -- Eniro Announces Rights Issue -- Millennial: 19%…
Millennial Media is out with its monthly SMART report for September. Along with the standard data points of its ad network activity (i.e., platform breakdowns), a few other angles are included. Specifically it reveals interesting nuggets about the types of…
Google today announced a rather significant change to its local search results and ranking algorithms. Dubbed Place Search, this provides more detailed information about places that match your search query and location (inferred or explicit). This means a few things. First, it's the official…
Multiplied Media today announced that it will change its name to Poynt Corp. This brings the company and its branding closer to its flagship product. Poynt also continues to diversify as a broader mobile local search utility. This involves deeper…
As LBS and check-in services mature, a common theme here and elsewhere is a call to move beyond the social and game mechanics that have driven their early growth. This requires a shift toward a user "value exchange" grounded in…
