Kelsey Local Media Blog
NBC’s local websites for its 10 owned and operated stations have effectively lowered the average age of users from 44 to 33, boosted the average time spent on site to 12 minutes, and grown its user base to 10 million…
AOL's Patch.com, which is now in 813 markets, is meeting internal goals and poised for success, according to President Warren Webster, who addressed San Diego Interactive Day yesterday. Webster said Patch is now reaching 6.9 million unique visitors and has…
Sensis, in association with the Australian Interactive Media Industry Association (AIMIA), commissioned research into how Australian people and businesses are using social media. The Sensis Social Media Report contains survey results from 803 Australian consumers and 1,944 businesses. Sweeney Research…
No, this post is not about a server crash in the cloud nor about a tragic plane crash with Buddy Holly, The Big Bopper and Ritchie Valens aboard. This is about a fast-breaking social trend that's crossing the workplace/personal barrier and…
Reply has acquired MerchantCircle for $60 million in cash and stock in a deal that makes a big bet on SMB, vertical and social marketing. The deal, which should be completed in Q3, brings MerchantCircle’s list of 1.6 million SMBs…
As reported in the previous post (and everywhere else in the universe), Google just announced its mobile payment system, Google Wallet. The long expected product will bring together NFC and payment processing to let mobile users transact by swiping their…
As expected, Google just announced its mobile payment system called Google Wallet at a press event in NYC. This was accompanied by the wider rollout of the parallel mobile offers program, Google Offers (previously only live in Portland, Oregon). Wallet will bring…
Google is the No. 1 place U.S consumers look online for information about a local business or restaurant, according to CityGrid Media's research conducted by Harris Interactive in March. Google finished 13 percentage points ahead of online Yellow Pages and…
Nobody wants to be sick. So imagine if it were possible to track an illness the same way a Doppler radar tracks the weather. That's the vision behind Sickweather LLC. Graham Dodge, a cofounder, told BIA/Kelsey he got the idea…
A couple of weeks ago at the Social Loco event held at Mission Bay Conference Center (same place we’ll be holding our Deals 3D July 18 and 19), I met up with longtime industry innovator Justin Sanger. No doubt you…
JiWire is out with its latest quarterly Insights report, uncovering user demand and adoption for location based services, mobile shopping, and deals. For those unfamiliar, JiWire operates a location based ad network via public wi-fi and mobile. Highlights include 79…
Gearing up for our Deals 3D conference in July, my StreetFight column this month looks at some of the recent developments in the collision of local deals and mobile, otherwise known loosely as flash deals. As we've written, these independently…
Yell Group announced its full-year 2011 results this week (its year ends March 31), with digital media revenues growing by 9.4 percent from last year. CEO Mike Pocock projected during the full-year earnings call that by 2015, 75 percent of Yell's…
Radio Ink's "Radio Tech Summit" runs through today at Microsoft's Executive Conference Center in Mountain View, California. Media UK's James Cridland was the kick-off keynoter and asserted that "radio is not dead...but it must compete on content not platform." Cridland,…
Over the past year, American Express has embarked on a series of initiatives centered on digital advertising intelligence for SMBs. These include SearchManager (via Clickable) for SEM and multiple social media experiments with Facebook and Foursquare. Now, its small business-focused…
Sebastien Provencher introduced the EADP audience in Mallorca, Spain, to the concept of conversational commerce. Praized Media's latest product, Needium, mines local Tweets to uncover intent whether it is intentional or unintentional. Provencher offered the example of a series of…
Brightroll, an online video network, released its third annual survey of agencies and their buying habits and attitudes. Brightroll reported that online video is included as a component in 27 percent of agency RFPs. Media buyers predict the largest overall spending…
Mentions, reviews, blog comments, tweets, posts and now check-ins. It's enough digital noise to lead local business owners to throw their hands up in despair. As Internet fragmentation accelerates, a host of reputation management providers have carved out an important…
Yelp expanded its international presence this week with the launch of Yelp Spain. Now the Spanish can read and share reviews about local businesses on a community site in their native language. Though available throughout Spain, Yelp will initially focus its community…
There were lots of announcements made this week at Google's I/O developer conference in San Francisco, but the thing that stood out most for me was the unveiling of the Chromebook. Running on Chrome OS, it represents a computing paradigm…
