Topix 'Contextual News' Links

Newspaper-owned news aggregation site Topix, which has a number of third-party, local news distribution deals with the likes of AOL and Citysearch, among others, launched a very interesting offering recently. Unfortunately, I don't have a great deal of time right…

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Google (RSS) Reader

Google launched Google Reader earlier today. It joins an already crowded field of RSS readers (and Google's personalized home page and sidebar apps have RSS/feed readers embedded in them; over time integration will be key). RSS readers have implications for…

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CPA to Fight Click Fraud

In a provocative article in today's iMedia Connection newsletter Carat's Ron Belanger (with whom I shared a long table at the iMedia Summit in January) suggests that some paid-search networks adopt a cost-per-acquistion/cost-per-action model to combat click fraud. Regardless of…

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Silos Aplenty

The extension of Yahoo!'s content network, combined with Ask's new direct pay-per-click service (and the ramping of pay-per-call) reflects the emergence of multiple online advertising silos. (Let's not forget MSN.) The whole online advertising proposition is becoming more complex, even…

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A Content Cold War?

The Open Content Alliance (OCA) is a digital library effort that seems to have been set up to rival Google Print. According to the site: The Open Content Alliance (OCA) represents the collaborative efforts of a group of cultural, technology,…

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Local Matters at DEMO

The DEMO conference is happening in SoCal this week (not there, trying to get some writing done) and there are some interesting developments that concern local: Local Matters announced its next-generation local search platform. I saw a very early version…

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So Many Stories . . .

It was a very interesting day yesterday at DDC2005, which saw keynote speeches from Dex Media's George Burnett and YellowBook's Joe Walsh (both of which seemed to elicit strong reactions) and videotaped interviews of SME advertiser interviews about their advertising…

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