The newest issue of Local Media Journal, which publishes tomorrow, includes a feature on the trend toward more ratings and reviews in online Yellow Pages. The traditional concern with letting users write reviews is that negative reviews can be at…
Kate Kaye at ClickZ has an interesting story on newspaper publishers and local television stations that are sending their salespeople away to learn more about interactive advertising. As the media world in general moves toward many different advertising platforms (Web,…
Greg Sterling points out an interesting company called SpotScout (having "spot" in a company name is becoming something of a trademark for companies with interesting models, i.e., Spot Runner ). The start-up is taking local search to a brand-new area:…
The rumors were true. Last month we wrote about the possibility of Google buying in-game ad placement firm AdScape to broaden its reach in cross-platform advertising. The company has announced that it purchased AdScape for $23 million. Like Microsoft's acquisition…
At the 3GSM Conference this week, Motorola and Nokia fired significant shots at wireless carriers by launching new hardware and navigation systems that they will sell directly to consumers. They will offer GPS-based navigation systems with local search, mapping and…
Australian online directory HotFrog launched yesterday in the U.K. The site brings the buzzcloud concept to directory listings (see how this is used by social search engines such as Eurekster's Swicki and Yahoo!'s My Web). This is very fitting to…
AP reports (via WSJ Online) that The New York Times Co. and Monster.com are partnering to sell recruitment ads. This will bring the Monster brand to 19 of the publisher's sites (including NYTimes.com and Boston.com). There is little information given,…
Following up on the previous introductory post on Monster Worldwide's partnership with The New York Times, there is a lot more that can be said about the deal and the quickly changing newspaper environment it both represents and contributes to.…
Following up on yesterday's mobile news roundup, we had the chance to catch up with AdStar CEO Leslie Bernhard and others during a call yesterday afternoon. The company earlier in the day had announced a partnership with Nokia to integrate…
In the past, we've talked about the effect smartphone use has on mobile local search adoption. Many third-party mobile local search applications such as Earthcomber only work on smartphones. Similarly, designing a robust and compelling enough mobile search platform is…
The 3GSM World Congress is going on this week in Barcelona, and we've already seen a handful of important announcements that relate to mobile local search. Yahoo! announced a display ad platform for mobile devices that will involve banner…
In a move that resembles MySpace's partnership with SimplyHired (to create MySpace Jobs), fast moving social network Facebook has partnered with career site Jobster. CareerBuilder and Monster were in the running for this deal, according to GigaOm, but Jobster won…
I'm a few days late to this, but FAST earlier in the week announced the launch of AdMomentum, a new contextual ad system meant to compete with Google's AdSense. AdMomentum will let Web site publishers sidestep Google and other online…
A handful of articles came out today that together triangulate some interesting points on the future of IPTV and local. The New York Times examines a few automated ad platforms and services that are following the trail blazed by Spot…
New York Times Publisher Arthur Sulzberger Jr. was quoted in Israeli newspaper Haaretz as saying he wouldn't care if The Times ceased print publishing in five years. More specifically, when asked at the World Economic Forum whether he foresees The…
AT&T's triple-play product bundle, U-verse, is currently available in 11 U.S. markets and is largely in testing phases. It has a long way to go before it can compete with cable offerings in many markets, but once it clears content…
The online video space continues to see a lot of action. This is not to be confused with the IPTV space, talked about in the previous post, which involves telco-delivered video service packages (akin to cable). Online video is rather…
Search Engine Watch's Kevin Newcomb reports that Michael Gray will post 20 interviews with local search marketers and experts on his Graywolf's SEO Blog this week. So far he's posted a handful, including Aaron Wall, Dean Bloomfield, Bill Slawski and…
ZDNet reports on two different mobile usage studies here and here. Both show usage and revenues growing dramatically over the next three to five years, with entertainment services (games, music, TV) having the steepest incline. Though search wasn't mentioned, increased…
GigaOm reports on a new local city guide-like product being tested by Yahoo!. It's called Our City (sounds an awful lot like Ask's new local search product, AskCity) and is being tested in Bangalore and New Delhi. From the looks…
