A new ad serving technology for Internet broadcasters launched this week with funding from Union Square Ventures, CBS Radio and Oddcast. Known as TargetSpot, the technology will allow advertisers to create buy and place their own advertising in online streaming…
A new Interactive Local Media Advisory looks at Google’s moves over the past week to continue its march toward becoming a one-stop shop advertising powerhouse across all media. They include of course the massive DoubleClick acquisition and the deal with…
The recently acquired Tellme today announced that it will integrate a new local business search into its multi-modal voice search platform. From the press release: The free service launches today with local business search by business name or category. Designed…
A successful SES New York is coming to a close. This was a significant event for many because it was the last SES show that Danny Sullivan will run. Last night, Danny hosted his evening seminar, a bittersweet event that…
After weeks of rumors that Microsoft was in talks to buy DoubleClick, and subsequent rumors that Google had swept in to start its own talks, Google today came away with the company for whopping US$3.1 billion. This could mean a…
Between sessions at SES New York, I had the chance to sit down with Alex Vlasto, head of global communications for Miva. The company is moving in some interesting directions, shown most recently by the deal it formed with Conde…
This morning I attended an interesting session on advertising on social networks at SES New York. Much of the subject matter here has implicit ties to local, and some explicit. The conversation around social networking in this session was, correspondingly,…
Yesterday I had the chance to speak with the leadership team at BuzzLogic, which has developed a platform for tracking buzz around any topic or company. The primary venue for this buzz is the blogosphere, where there has been a…
Today I had the chance to speak with Nagaraju Bandaru, Cofounder and CTO of "meta reviews" site BooRah. The site has developed some clever algorithms that scrape, aggregate, structure and serve up third-party reviews for local search. It currently focuses…
Google today launched MyMaps, something appropriately coined by Greg Sterling at Search Engine Land as "mashups for the masses." Google Maps, like most other mapping engines has long made its API available to third-party developers, best documented by the Google…
Yesterday I had the chance to speak with Erron Silverstein, CEO of Solfo, the company behind recently launched (beta) local search site YellowBot. The site is built on many social features and will target the same young and tech-savvy demographic…
Following closely behind the social media trend in local search, Microsoft Live Search Maps launched a feature that will allow users to read and contribute ratings and reviews of local businesses. This is part of a new feature set it…
Every once in a while, I’ll allow myself to post something on the lighter side. Just a warning that this is one of those posts only tangentially related to local search, but having a semantic coincidence that I couldn’t…
Yellowpages.com today joined the ranks of local search providers that have an SMS-based mobile local search application. Similar to Google SMS and Yahoo! Mobile (and one from Starbucks), any cellphone user can send a business name or category in a…
Yesterday I had the opportunity to catch up with Elaine Kunda, CEO of newly launched (beta) Canadian local search site ZipLocal. The site currently covers Toronto and Montreal, but has 1.3 million Canadian business listings in 45 cities, which it…
EStara announced this week that it will power the new click-to-call functionality of Yellow Pages Singapore's online directory, Yellowpages.com.sg. YPS is the largest directory publisher in Singapore and its online directory is the most trafficked online business directory there, according…
Classified aggregator Oodle has offered to integrate its listings into community site iPoste. The press release doesn't mention if listings will flow in the other direction, but they should based on Oodle's aggregation model. Classified aggregation is all about in/out…
Yahoo! this week launched a new version of its free Web site development and hosting product, through Yahoo! Small Business. Although it previously had a free tool for small businesses to establish a Web presence, this is an improvement because…
One of the foreseen deficiencies that could hold cable companies back in the battle for bundled services is the lack of wireless service assets. Though they possess short-run advantages in the relative ease in building a voice business (compared with…
The CTIA Wireless confab is under way, and we're expecting a host of product launches and announcements that have implications for mobile local search. A prelude to some of these were given last week at TKG's Drilling Down On Local…
