Yesterday I had the chance to catch up with NearbyNow CEO Scott Dunlap about its new Seventeen Magazine and Runner's World iPhone apps. You may remember, the company powers the app for Lucky Magazine -- a nice tool that lets…
This morning I received an e-mail from Claudia Poepperl, previously of mobilePeople, regarding the first product to come out of her new company, Adaffix. Known as Yellix, it's a mobile app that identifies incoming calls with Facebook information of the…
Spot Runner announced today that it has chosen Yodle as its official local online ad partner. This will bring Yodle's local search marketing products (local SEM reseller) into Spot Runner's existing ad bundles. The deal is also about local…
Local search technology provider Local Matters has announced an upgrade to its flagship Destination Search product as well as its search marketing platform Traffic Director. For those unfamiliar, Local Matters specializes in private-label local search products for online publishers and…
Here is a recap of posts from last week, in case you missed any. Click below to read each post in full. Mobile Local Discovery: A Conversation With Aloqa A few weeks ago, we covered Aloqa and its most recent funding…
In case you missed our webinar yesterday on mobile local media and advertising, a free webinar replay is available here. It is a streaming Windows Media file that includes slides and audio. The slide presentation itself is also available for…
A few weeks ago, we covered Aloqa and its most recent funding news, but today I was able to catch up with CEO Sanjeev Agrawal to dive deeper. The application, currently in the Android marketplace, is a container for series…
Following closely behind the launch of Spot Mixer's version 2.0, Jivox has announced a new series of SMB video ad creation tools. This also follows the May release of its video management tool for publishers. The new features include (according…
Tomorrow at 2 p.m. EST, we'll hold a free webinar titled "How Can Media Companies Tackle the Mobile Opportunity and Extend Their Brands to the Mobile Market?" As advertised, we'll examine lots of trends in mobile media as well as…
A few months ago, we talked to and profiled JiWire, a company that specializes in ad targeting within commercial Wi-Fi networks. Through this, it reaches 20 million monthly uniques and is able to come up with valuable data to target…
Small-business video ad provider SpotMixer today unveiled version 2.0 of its flagship DIY production tool. According to the release: Among other new features, the ad campaign management component of the service gives businesses the ability to target their customers by…
Here is a recap of posts from last week, in case you missed any. Click below to read each post in full. Potts Launches Effort to Make Hyperlocal Into a Real Business Hyperlocal sites are well intentioned, and most have some…
Today I had the chance to talk to Todd Mozer, CEO of speech recognition technology developer Sensory Inc. In the past 15 years, about 60 million products have shipped with its chips and software embedded. These include everything from in-car…
Praized Media continues its march toward blending Twitter and local. The latest product is a browser plugin called TwitArea that lets users tweet about places. Specifically, the plugin plants an "insert place" button under the Twitter.com text box. When clicked,…
As speculated yesterday, the search deal between Yahoo and Microsoft has been officially announced. Many of the expected terms apply, and the official release has lots of detail and video addresses from Steve Ballmer and Carol Bartz (notice she mentions…
Yahoo and Microsoft are expected to announce tomorrow the search deal that's been three years in the making, according to many sources. If we do see a deal, expect it to be structured something like this: --Bing will become the…
We're doing a bunch of research on self-service advertising by talking to companies that provide various ad formats such as paid search and display. This is mostly in the online realm, but we're starting to see a move toward self…
Here is a recap of posts from last week, in case you missed any. Click below to read each post in full. Google Brings More Local to AdWords Google announced today a new feature in its AdWords search marketing product that…
Google announced today a new feature in its AdWords search marketing product that will let advertisers automatically list their address as part of their text ad. Known as "local extensions," it allows businesses to link their AdWords account to their…
Google announced on its Mobile Blog that it will launch its mobile social tool Latitude on the iPhone. It took a little while to do this simply because it prioritized other mobile platforms that were better suited to the product…
