As more and more attention is devoted to mobile usage, mobile advertising is getting awareness as an attractive ad platform. Favorable ad performance metrics (i.e., CTRs) over online equivalents have caused many advertisers to begin to look at mobile marketing…
Here is a recap of posts from last week, in case you missed any. Click below to read each post in full. JD Power Roundtable: Social Media Key for Ford All accounts from last week’s JD Power's Automotive Roundtable in Las…
In the previous post, I promised to address the local angle of yesterday's blitz of search engine/social media deals. Many of the concepts apply to local: We've looked at a few examples in the past such as the efforts of…
Unless you've been hiding under a rock today, you've heard about the deal between Google and Twitter and that between Bing and Twitter and Facebook (I know, it's confusing). Essentially these deals boil down to Google and Bing getting access…
Today I had the chance to talk to Multiplied Media, the company behind the fast moving Poynt mobile search product. In the past year, it has planted its stakes as the most popular mobile local search app for BlackBerries. Earlier…
Morgan Stanley Managing Director Mary Meeker gave her annual brain dump to the Web 2.0 Summit yesterday, painting a picture of a mobile-centric media world on the horizon. At the heart of her argument was the contention that location (mobile…
A BIA/Kelsey press release today reveals data from Local Commerce Monitor, indicating that 9 percent of small businesses use Twitter to market themselves. Thirty-two percent of SMBs meanwhile intend to use social media in their marketing in the next 12…
Apple announced fourth-quarter earnings today with profits of $1.67 billion ($1.82 per diluted share). This is up 47 percent year over year from $1.14 billion ($1.26 per share), beating analyst expectations of $1.60 per share. Much of this growth was…
This coming Wednesday, BIA/Kelsey will host a free webinar about reputation management and how it's becoming a growing area of local online ad spend. It will feature commentary from BIA/Kelsey's Matt Booth as well as executives of Marchex and SMBLive.…
A few notable items are emerging from this week's CTIA Wireless I.T. and Entertainment conference. I personally didn't attend because of the focus on infrastructure, entertainment and enterprise (fleet management, medical, etc.). But there is some overlap with mobile…
Following up on the previous post, here are a few notable tidbits from the conference call that followed the Google/Verizon announcement. -- The Android market will be pre-loaded on a number of Verizon devices. -- These devices will be announced…
Lots of talk today over the announced deal between Google and Verizon Wireless. For those unfamiliar, the loosely defined deal involves Verizon officially embracing the Android operating system to power the mobile devices that run on its network. Cutting through…
Yell has announced that its iPhone app is available for download in Apple's App Store. It has been available previously but it's now official. The app itself will allow users to search the 2 million local business listings on Yell.com…
Back in April, we broke a story about Skype's developing business model to drive calls to SMBs. Working with directory publishers as channel partners, it would extend its longstanding subscription-based model to now also include ad support. Ad units would…
Here is a recap of posts from last week, in case you missed any. Click below to read each post in full. NPR Gets $3 Million for Local Initiative NPR will work with a pilot group of a dozen NPR stations…
The ink hadn't dried yet on our Yext post, when the company announced $25 million in venture funding today. The round was led by Institutional Venture partners. More details to follow.
I'm slowly getting around to catching up with all of the local search companies that received accolades at the TechCrunch50 show earlier this month. Rounding out the list is Yext, a company that characterizes itself as a "pay per action"…
I just received an e-mail from Aloqa CEO Sanjeev Agrawal regarding the release of the product's API for iPhone, Android and BlackBerry. In our last writeup on Aloqa, one of the features highlighted was the ability for businesses to create…
I missed this until now but Sarah Lacy at TechCrunch has an interesting post on Internet radio business models. This is told through the story of Pandora, which had a few brushes with fatality, since being alleviated by grassroots action,…
