In the local media forecast we just released, U.S. mobile local ad revenues are projected to grow from $213 million in 2009 to $2.02 billion in 2014, a compound annual growth rate of 57 percent. This is the location targeted…
Mobile payments have been a sticky area of development with lots of hurdles and moving parts. But once developed and adopted in earnest, the field has the potential to unlock all kinds of mobile commerce capabilities both online (e-commerce) and…
In case you missed them, here are a few headlines and links to recent posts on our Mobile Local Media blog. You can also subscribe to the RSS feed here, and the e-mail alert here. -- Evolving the Check-in: Deeper Integration With the…
We keep saying that media darlings like Foursquare and Gowalla will have to evolve beyond the game mechanics and check-ins that have driven their usage. Simply put, these drivers will lose novelty. Among other things, they'll need to develop an…
Mozilla Labs is out with a "concept phone." Like its cousin, the concept car, the phone doesn't exists but it's a futuristic glimpse of what we could see soon. This comes on the heels of lots of sector overlapping within the…
Android App SwiftKey publicly launched today to compete with Swype and other assisted typing tools by essentially creating predictive text on crack. It has done this by creating a machine learning engine that goes much further than the (highly annoying…
As reported over the past 24 hours, mobile local ad network WHERE has announced reaching 1 billion impressions. In the same press release, it announced that 11 percent of clicks on its network result in calls or directions to local…
Thanks to all who attended and participated in last week's Directional Media Strategies conference. Lots of good content and takeaways. We posted a number of daily coverage roundups throughout the week, but here is the final roundup. All posts are tagged…
The final panel of this week's DMS conference rounded up many of the things that were hot topics all week -- how to drive more consumer engagement around online local search. Group buying is clearly a hot area of development…
Vlogger Sarah Austin was in full force at this week's Directional Media Strategies conference in Dallas, shooting a series of interviews about social media. The video series was sponsored by 3L System Group and a clips can be viewed below.…
Today at DMS, an executive interview with VP of Channel Sales Lem Lloyd revealed Yahoo's strategy to better serve local search and display ads across its network. Lloyd heads up the famed Yahoo newspaper consortium, which arms local newspaper sales…
Here is the roundup of today's DMS coverage from our GYP blog. You can also keep up with the action over there, including RSS feeds and e-mail alerts. We'll be back tomorrow morning for the third and final day. --…
Today at DMS, an executive interview with Ken Ray, VP and CMO of AT&T Advertising Solutions, revealed some of the inner workings of the media giant and its technology roadmap. "When people ask me to explain AT&T, my answer is…
Guest moderator and BIA/Kelsey friend Andrew Shotland led a panel at DMS today on social media, and how online publishers in various traditional media are adopting it. To illustrate the popularity and gravitational pull of social media, he showed a…
Mobile navigation provider TeleNav today announced a new trackable mobile ad metric that will better monetize its navigation products, and those it powers for mobile partners. We recently got a briefing of the new “drive-to rate,” which joins an evolving list…
Day 1 of DMS started with a lively presentation from Yext's Howard Lerman and the energy level never let up. Here is the roundup of coverage from our GYP blog. You can also keep up with the action over there,…
If you're here in Dallas for the DMS conference and you're an iPhone user, download our new app to check out all the event and hotel info. It's a useful app, which Appticity's Mark McCormack built for us. While you're…
The entire BIA/Kelsey team is in Dallas this week running the Directional Media Strategies conference. I'll be running a few sessions dedicated to mobile and will post (or cross post) here. And I'll do my best to keep up with…
Last week Apple threw a long overdue bone to the mobile app developer community. It released a series of informative (if snarky) guidelines on the factors for approval in the App Store. For anyone in the local media space (many of you,…
Fresh off the launch of Facebook Places, I had the chance last week to talk to Gowalla Director of Business Development Andy Ellwood. We both spoke at July's Geo-Loco conference and have since been reeling from the activity and excitement…
