Superpages Adds Another Distribution Partner

Idearc has announced another distribution deal aimed at satisfying SMB demand for performance-based advertising on Superpages.com. The latest deal involved Findology, a California-based company that operates the Zipcodez.com local search engine. Idearc will now place its PFP advertisers on the Zipcodez.com…

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European Directories Invests in Spotzer

Amsterdam-based Spotzer, which creates multimedia video ad campaigns for small and medium-sized businesses, announced it has acquired a 10 million euro (US$14.8 million) investment from the U.S. venture capital firm Sierra Partners and European Directories, a print and online directory publisher…

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