Yellow Pages News Roundup

Catching up on some notable recent announcements/developments in the global Yellow Pages industry: Today, R.H. Donnelley announced a partnership with Tribune Media Services to provide movie-related content on DexKnows.com. From the press release: DexKnows.com is using TMS movie data to…

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Canpages Acquires Social Media Site

Canpages, the independent directory publisher that continues to solidify its role as Yellow Pages Group's primary direct competitor in Canada, has acquired GigPark, a Toronto start-up that collects personal recommendations for local service providers, a la Angie's List, except that…

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YPA, ADP Organize Opt-Out Info

The U.S. directory industry's two leading trade groups (YPA and ADP) have joined forces to promote a Web site, www.yellowpagesoptout.com, that allows consumers to search for opt-out information on local publishers by typing in their ZIP code. This site is…

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Sensis Continues to Grow Print

The Australian directory publisher Sensis posted 4.9 percent growth in its Yellow and White directory business (print and online combined) for the year ended June 30. Print directory (White and Yellow) growth for the period was 2.5 percent, while online…

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Pay per Call Moving Into YP Mainstream

We've been hearing more and more chatter in the Yellow Pages business about pay-per-call advertising programs, in print as well as online, moving beyond selective use and into the mainstream. Our latest conversation supporting this assertion was with Bill Dinan,…

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Can Coupons Revive Yellow Pages?

Here is an interesting item from the local CBS station in San Francisco. Apparently a 20 percent off coupon in a San Francisco Yellow Pages directory (the item doesn't say which one) for the Rainbow Grocery in the Mission District…

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Cummings to Join DMS Keynoters

Yesterday, Chris Cummings,Yellow Pages Association chair and Marquette Group CEO,   accepted our invitation to deliver a featured presentation at Directional Media Strategies '09. He will speak on the event's opening day, Sept. 22. Cummings joins a powerful list of…

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Swanson, Retif, Jules to Headline DMS ’09

Three CEOs who together represent almost 30 percent of global directional media revenues will give featured presentations at The Kelsey Group's Directional Media Strategies, Sept. 22-24, in Orlando, Florida. Dave Swanson, chairman and CEO of R.H. Donnelley, will deliver the featured…

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RHD Follows Idearc Into Chapter 11

Today R.H. Donnelley made an announcement that is unlikely to be much of a surprise. The company said it has "filed voluntary petitions for reorganization under Chapter 11 of the U.S. Bankruptcy Code in the United States Bankruptcy Court for…

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Yell Launches U.K. SEM Product

The U.K. directory publisher Yell unveiled its SEM offering today, which features an alliance with Google to become an AdWords reseller. The service offering will include the creation of SEO-friendly landing pages as well as Google AdWords. From the press release: Yell…

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Dinan Takes Helm at Telmetrics

Call measurement pioneer Telmetrics last week named Bill Dinan president. Dinan takes over from Richard Zurawski, who will stay on the company's board and, in an unusual move, remain on the management team as CFO. I chatted with Dinan about…

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AT&T Ad Solutions Posts Challenging Q1 Results

AT&T reported its first-quarter earnings this morning, and its Advertising Solutions unit, which includes the Yellow Pages business, recorded top-line revenues of US$1.3 billion, down 10.4 percent over Q1 2008. In its earnings briefing, the company attributed the double-digit revenue…

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