Over the past decade, one of the leading lights in local search and leveraging local content has been Matthew Berk: first as an analyst at Jupiter anticipating key trends, then with his startup , OpenList, which was purchased by Marchex,…
Building a digital agency involves a lot of heavy lifting -- making the right hires, structuring the right organization, building the capabilities to fulfill programs and measure their success. This morning at the Digital Agency Summit in Chicago, seasoned…
We're watching ReachLocal closely, and note some changes at the company. Reach has been pushing the envelope as it transitions from a company that is largely dependent on reselling search and display to one that has a deeper relationship with…
Whether U.S. citizens actually have any type of privacy anymore seems to be a growing topic of discussion among Americans. Concerns range from the government spying on phone conversations, to online ads that are just a little TOO applicable, to…
In light of Twitter's upcoming IPO, slated for Thursday, BIA/Kelsey has developed its own projections of the social network's future financial performance to arrive at what we believe is a reasonable stock price and achievable fair market valuation. We've also…
Earlier this week, xAd announced a new partnership with out of home adverting company Posterscope. xAd will track and target people who have seen billboards with repeat messaging and exposure. This interestingly makes it a sort of re-targeting for the…
BIA/Kelsey has just learned that business accounting software giant Intuit has acquired the online scheduling company Full Slate. The plan apparently is to connect Full Slate's capabilities to another recent Intuit acquisition, the digital marketing services player DemandForce. Intuit acquired…
In a deal designed to fuel innovation at First Data, the payments powerhouse has acquired mobile marketing and loyalty start-up Perka for an undisclosed amount. First Data plans to let Perka continue to operate autonomously and service as an "agile…
SMBs that utilize mobile advertising distinguish themselves by more than being trendsetters. They are spending more advertising dollars, tend to be early adopters in their use of digital compared to their counterparts and are savvier in how they leverage data…
Jason E. Klein, Founder and CEO of On Grid Ventures, led a StreetFight Summit panel of investors exploring where the next billion dollar opportunities in hyperlocal might be. Joining Klein were Matt Turck, Managing Partner, First Mark Capital and Ben Siscovick, with IA…
According to BIA/Kelsey's new Consumer Commerce Monitor™ (CCM) survey, 94 percent of the consumers surveyed have gone online for local shopping purposes and 59.5 percent have actually completed a local purchase of merchandise or services online, within the last six months. Brick-and-mortar…
How can you constantly top yourself? It is a challenge that leaders have, in whatever endeavor they are pursuing: whether it is sports, literature, academia, or business. We are pretty sure this year's Interactive Local Media event - BIA/Kelsey's flagship…
Last week we held a webcast on call monetization and analytics sponsored by LogMyCalls. The first half of the webcast featured BIA/Kelsey data and analysis of the market opportunity; the second half drilled down on what LogMyCalls specifically is doing…
Canada's Yellow Media has named Solocal executive Julien Billot as its new president & CEO. Longtime CEO Mark Tellier departed in August and was replaced temporarily by company chairman Robert McLellan. Billot is expected to take the helm at YPG…
With the majority of U.S. auto buyers now using online and mobile in their research, the auto sites are clarifying their individual roles in the auto ecosystem - and making adjustments where necessary. This week, a panel of car site…
Hibu will go through a leadership shake up early next year, an aftermath of the recent takeover of the company by lenders. Today we learned that Hibu Chairman Bob Wigley will leave the board, to be replace by Alfred Mockett,…
Speaking at Digital Media East 2013 today, I shared five themes we're seeing in local media and among Small-Medium Businesses (SMBs): 1. Traditional Media rule... and will continue to do so. 2. Content (generation, discovery, distribution) as ever stronger nexus…
As part of our ongoing video series, see our on-stage interview with Retailigence below. The company continues to innovate at the intersection of "big data" and Mobile/local. It's building the largest database of sku-level product information out there. This of…
BIA/Kelsey has just published a Briefing that examines HubsSpot Sales SVP Mark Roberge's presentation at last month's Leading in Local: SMB Digital Marketing even in Austin, TX. By all accounts, the 15-minute presentation was a clinic in how a local/SMB…
Google's Payments division is seeking synergies across many of Google's business units - hence the recent insertion of several AdWords executives into the Payments leadership. Speaking at Money2020 in Las Vegas, Google Payment VP Ariel Bardin bluntly acknowledged that…
