Comments on: Yodle Buys Lighthouse, Boosting Relationship Marketing Efforts http://staging.blog.biakelsey.com/index.php/2013/03/04/yodle-adds-relationship-marketing-to-mix/ LOCAL MEDIA WATCH. The Nexus of All Things Local Mon, 01 Jun 2015 22:23:47 +0000 hourly 1 https://wordpress.org/?v=4.2.39 By: Allison http://staging.blog.biakelsey.com/index.php/2013/03/04/yodle-adds-relationship-marketing-to-mix/comment-page-1/#comment-2414461 Thu, 19 Sep 2013 02:50:30 +0000 http://blog.kelseygroup.com/?p=24689#comment-2414461 Yodle appears to have already overextended itself offering mobile advertising services to psychotherapists. If my experience is representative, the last thing I would trust is Yodle’s ability to judge and accurately communicate the services they can reliably can to all their clients in their many varied fields of professional endeavor.

]]> By: Service Central http://staging.blog.biakelsey.com/index.php/2013/03/04/yodle-adds-relationship-marketing-to-mix/comment-page-1/#comment-1757903 Mon, 04 Mar 2013 22:42:33 +0000 http://blog.kelseygroup.com/?p=24689#comment-1757903 One of Australia’s leading services marketplace, Service Central(who has had over US$1 Billion in transactions to date, is a working model on how this integrated approach can really work.

Having started out as a lead generation business, Service Central quickly learnt that the more that you understand about the true value of the leads that you are providing the more you can properly sell the value of your service. As a result we have been providing our SMB clients with back office solutions (CRM, Works Management Systems, etc.) for years. The latest advance on that is our Eaco System ( http://eaco.me/ )which is an integrated business management system for managing (and sharing) jobs, tasks, notes, links, files, and more amongst the organisation and even with their own clients and subcontractors.

This approach has paid true dividends for Service Central in Australia and we can see that it will work well internationally as well.

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