Comments on: BIA/Kelsey’s Mobile Forecast: From National to Local http://staging.blog.biakelsey.com/index.php/2012/11/05/biakelseys-mobile-forecast-from-national-to-local/ LOCAL MEDIA WATCH. The Nexus of All Things Local Mon, 01 Jun 2015 22:23:47 +0000 hourly 1 https://wordpress.org/?v=4.2.39 By: Anne http://staging.blog.biakelsey.com/index.php/2012/11/05/biakelseys-mobile-forecast-from-national-to-local/comment-page-1/#comment-1572059 Mon, 05 Nov 2012 13:59:07 +0000 http://blog.kelseygroup.com/?p=23667#comment-1572059 Great insights! Can you define what level of geographic targeting is considered local? I would say dma or smaller but just curious to know what the study is based on.

Thanks!

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