Where, a location-based mobile ad network, launched its first political product this week called Donate Now. It allows people to make donations to political campaigns from a mobile ad unit. According to S&P Capital IQ Analysts, political ad spending across…
In the past month, Pew Research Center's Internet & American Life Project, comScore and Nielsen released data that demonstrate increased smartphone penetration in the United States. More than 100 million U.S. mobile subscribers are using smartphones in Q1 2012, up…
The Local Search Association and BIA/Kelsey have assembled an agenda for this year's Search Starts Here conference (April 21-24 in Boca Raton) that focuses heavily on industry transformation. The agenda features 17 sessions with more than 20 speakers representing 17…
Since our first coverage of local Q&A app LocalMind, we recently had the chance to catch up with its founders about its new changes to the service. This comes a few weeks after its v2.0 release and one year after…
Watching free videos on the Web is convenient and entertaining. But most viewers won't say the same about pre-roll video ads. Enter Solve Media. The ad tech company announced the launch of Pre-Roll Insurance today. The new technology prompts viewers…
As U.S. television broadcasters consider the future of their spectrum assets with pending auctions and the potential transfer to mobile telephony and Internet services, the embers of innovation in the local television industry are far from dead. Television station group…
Jason Angelides, OneTwoSee's COO and cofounder, told us this second-screen start-up positions itself as a B2B play designed to augment and enhance the first-screen experience by adding social, data and interactivity. Angelides and CEO Chris Reynolds left Nokia/Navtaq last summer…
Infogroup, a database marketing company, has acquired GoTime, a data management platform company. Terms of the deal were not disclosed. The entire GoTime staff will join Infogroup and relocate to a new Manhattan office. We spoke with Chief Data Officer…
Yesterday, we held a webcast to talk about the top 15 trends in local. These are the things we're paying most attention to on a daily basis, and as we build the content around the upcoming ILM East show. It's…
Yelp is IPOing today at $15 a share, allowing it to raise $123 million on a valuation of $900 million -- $400 million more than it was apparently offered by Google a couple of years ago. We know from the…
The giants of American commerce are now diving into the “local” space. American Express, MasterCard, Citibank are just some of the big brands entering local via SMB and national retailer relationships. FirstData, which processes secure transactions for 7,000 financial institutions…
Fifteen game-changing trends are happening right now in local media, and our analyst team discussed each one in today's webinar ahead of our ILM East conference. Here's the rundown: Curated commerce or the place where social, mobile and video intersect.…
