Google Wallet: The Anti-George Costanza

Google Wallet is out with its first video ad, starring none other than George Costanza. For those familar with the famous exploding wallet bit (“The Reverse Peephole” episode), this is perfect fodder for a Google Wallet spoof.

This also isn’t the first time we’ve covered that episode on this blog — strange for a tech and media blog, but I like where this is going. This one is well-produced too (an ongoing theme for Google).

Check out the spot below and our analysis of Google Wallet here, here and here. BIA/Kelsey subscribers can see our report on mobile payments here, and on Google Wallet/Offers combo here.

Enjoy.

Mike Boland

Mike Boland is an analyst with the Kelsey Group.

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