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	<title>Comments on: Dex One-Google in AdWords Deal</title>
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	<link>http://staging.blog.biakelsey.com/index.php/2011/06/20/dexone-google-in-adwords-deal/</link>
	<description>LOCAL MEDIA WATCH. The Nexus of All Things Local</description>
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		<title>By: Billy</title>
		<link>http://staging.blog.biakelsey.com/index.php/2011/06/20/dexone-google-in-adwords-deal/comment-page-1/#comment-874636</link>
		<dc:creator><![CDATA[Billy]]></dc:creator>
		<pubDate>Fri, 06 Jul 2012 16:36:21 +0000</pubDate>
		<guid isPermaLink="false">http://blog.kelseygroup.com/?p=15965#comment-874636</guid>
		<description><![CDATA[Hey Jon &amp; Billy Bob,
Where do you work?  YP.com or Superpages... or worse yet Reach Local!!  
Dex is proving their systems work great for the customers...]]></description>
		<content:encoded><![CDATA[<p>Hey Jon &amp; Billy Bob,<br />
Where do you work?  YP.com or Superpages&#8230; or worse yet Reach Local!!<br />
Dex is proving their systems work great for the customers&#8230;</p>
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		<title>By: Jon</title>
		<link>http://staging.blog.biakelsey.com/index.php/2011/06/20/dexone-google-in-adwords-deal/comment-page-1/#comment-739874</link>
		<dc:creator><![CDATA[Jon]]></dc:creator>
		<pubDate>Mon, 07 May 2012 20:15:01 +0000</pubDate>
		<guid isPermaLink="false">http://blog.kelseygroup.com/?p=15965#comment-739874</guid>
		<description><![CDATA[Brady,
How&#039;s that sales job for Dex going?  That&#039;s the only person that would make an utterly rediculous comment like that: &quot;...best cost per customer available in the market today.&quot;  Wow. That&#039;s laughable.]]></description>
		<content:encoded><![CDATA[<p>Brady,<br />
How&#8217;s that sales job for Dex going?  That&#8217;s the only person that would make an utterly rediculous comment like that: &#8220;&#8230;best cost per customer available in the market today.&#8221;  Wow. That&#8217;s laughable.</p>
]]></content:encoded>
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		<title>By: Brady</title>
		<link>http://staging.blog.biakelsey.com/index.php/2011/06/20/dexone-google-in-adwords-deal/comment-page-1/#comment-462314</link>
		<dc:creator><![CDATA[Brady]]></dc:creator>
		<pubDate>Thu, 14 Jul 2011 05:37:17 +0000</pubDate>
		<guid isPermaLink="false">http://blog.kelseygroup.com/?p=15965#comment-462314</guid>
		<description><![CDATA[The digital product offering from Dex is bringing a return on investment unlike any other provider. When you combine traditional print with the online abilites of Dex you have a poweful combination of advertising that is the best cost per customer available in the market today.]]></description>
		<content:encoded><![CDATA[<p>The digital product offering from Dex is bringing a return on investment unlike any other provider. When you combine traditional print with the online abilites of Dex you have a poweful combination of advertising that is the best cost per customer available in the market today.</p>
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	<item>
		<title>By: Redleaf</title>
		<link>http://staging.blog.biakelsey.com/index.php/2011/06/20/dexone-google-in-adwords-deal/comment-page-1/#comment-460306</link>
		<dc:creator><![CDATA[Redleaf]]></dc:creator>
		<pubDate>Sat, 25 Jun 2011 21:00:31 +0000</pubDate>
		<guid isPermaLink="false">http://blog.kelseygroup.com/?p=15965#comment-460306</guid>
		<description><![CDATA[Verne where&#039;s the dex shut down announcement for Chicago? Are you sure they aren&#039;t just moving ops to the suburbs?]]></description>
		<content:encoded><![CDATA[<p>Verne where&#8217;s the dex shut down announcement for Chicago? Are you sure they aren&#8217;t just moving ops to the suburbs?</p>
]]></content:encoded>
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		<title>By: Verne</title>
		<link>http://staging.blog.biakelsey.com/index.php/2011/06/20/dexone-google-in-adwords-deal/comment-page-1/#comment-460148</link>
		<dc:creator><![CDATA[Verne]]></dc:creator>
		<pubDate>Sat, 25 Jun 2011 02:42:25 +0000</pubDate>
		<guid isPermaLink="false">http://blog.kelseygroup.com/?p=15965#comment-460148</guid>
		<description><![CDATA[Why did dex announce they were shutting down the Chicago office, the once heart of the directional industry?]]></description>
		<content:encoded><![CDATA[<p>Why did dex announce they were shutting down the Chicago office, the once heart of the directional industry?</p>
]]></content:encoded>
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		<title>By: Charles Laughlin</title>
		<link>http://staging.blog.biakelsey.com/index.php/2011/06/20/dexone-google-in-adwords-deal/comment-page-1/#comment-459815</link>
		<dc:creator><![CDATA[Charles Laughlin]]></dc:creator>
		<pubDate>Tue, 21 Jun 2011 02:19:02 +0000</pubDate>
		<guid isPermaLink="false">http://blog.kelseygroup.com/?p=15965#comment-459815</guid>
		<description><![CDATA[Clearly they need to do more than just add products to achieve this goal. The 50% figure is an estimate based on 10% digital in 2010, which is what they revealed in February at the investor day. It seems like a tall order, but they did put themselves on the line to hit that mark. It is an objective for which they will be held accountable by investors.]]></description>
		<content:encoded><![CDATA[<p>Clearly they need to do more than just add products to achieve this goal. The 50% figure is an estimate based on 10% digital in 2010, which is what they revealed in February at the investor day. It seems like a tall order, but they did put themselves on the line to hit that mark. It is an objective for which they will be held accountable by investors.</p>
]]></content:encoded>
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		<title>By: billy bob</title>
		<link>http://staging.blog.biakelsey.com/index.php/2011/06/20/dexone-google-in-adwords-deal/comment-page-1/#comment-459793</link>
		<dc:creator><![CDATA[billy bob]]></dc:creator>
		<pubDate>Mon, 20 Jun 2011 20:06:58 +0000</pubDate>
		<guid isPermaLink="false">http://blog.kelseygroup.com/?p=15965#comment-459793</guid>
		<description><![CDATA[Dex had been a certified partner with Google 2 years ago (and for a few years before that) and it didn&#039;t do them any good.  50% per year is laughable when they&#039;ve been unable to hit more than about 10% growth on digital the last few years and the sales teams and processes are all the same...]]></description>
		<content:encoded><![CDATA[<p>Dex had been a certified partner with Google 2 years ago (and for a few years before that) and it didn&#8217;t do them any good.  50% per year is laughable when they&#8217;ve been unable to hit more than about 10% growth on digital the last few years and the sales teams and processes are all the same&#8230;</p>
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