Comments on: Social Local Media: BIA/Kelsey Wants to Get Social With You http://staging.blog.biakelsey.com/index.php/2011/02/14/social-local-media-biakelsey-wants-to-get-social-with-you/ LOCAL MEDIA WATCH. The Nexus of All Things Local Mon, 01 Jun 2015 22:23:47 +0000 hourly 1 https://wordpress.org/?v=4.2.39 By: Jed Williams http://staging.blog.biakelsey.com/index.php/2011/02/14/social-local-media-biakelsey-wants-to-get-social-with-you/comment-page-1/#comment-451307 Wed, 16 Feb 2011 22:18:36 +0000 http://blog.kelseygroup.com/?p=11985#comment-451307 Will –

The Facebook account is now updated…thanks for the suggestion. Local-centric case studies will be an instrumental part of our coverage. Andrew and I are definitely looking to showcase those (SMBs, agencies, media companies, etc.) that are leveraging social effectively and creatively…and have metrics to substantiate their success. Would love to hear yours…

And yes, actionable indeed is the key word.

]]> By: Will Scott http://staging.blog.biakelsey.com/index.php/2011/02/14/social-local-media-biakelsey-wants-to-get-social-with-you/comment-page-1/#comment-451296 Tue, 15 Feb 2011 12:05:52 +0000 http://blog.kelseygroup.com/?p=11985#comment-451296 Hi Jed,

Kelsey SocMe kickoff looks pretty good. Go claim that username: http://www.facebook.com/username/ so you can get rid of your facebook number.

I’m excited to see the growth the Kelsey Social Local Media advisory service. I’m hopeful you guys can keep it actionable for your subscribers and not fall into the trap of simply rehashing the newest of the new.

We’ve got, and seen other, great case studies of local merchants effectively leveraging Local Social. And, if done well, it can scale for publishers too.

Glad to see Kelsey leading the charge.
Will
@w2scott

P.S. I’m following on Twitter, Like on Facebook and Joined the LinkedIn group. Looking forward to it.

]]> By: Liz http://staging.blog.biakelsey.com/index.php/2011/02/14/social-local-media-biakelsey-wants-to-get-social-with-you/comment-page-1/#comment-451294 Tue, 15 Feb 2011 10:05:28 +0000 http://blog.kelseygroup.com/?p=11985#comment-451294 Local social is one of the most exciting things about social – whether it’s check-in services and time relevant vouchering, or distribution channels or even co-creation platforms. But one thing we’re grappling with is finding a social media tool to listen to both granular conversations and buzz at a local level. There are some products that do granular conversations locally, but only focus on one social media platform (Needium – Twitter) and some that give you great ‘buzz’ analysis across all platforms that are moving towards towards geo-listening (I made that phrase up, but it makes sense I guess!) but no solution that covers all.

So my question is – what’s the best social media listening tool that:

* Listens across all social media platforms
* Gives you both granular conversations and data analysis (sentiment, volume, platform, etc)

Locally?

]]>