Comments on: DMS ’10: Community Key to Self-Serve Movement http://staging.blog.biakelsey.com/index.php/2010/09/17/dms-10-community-key-to-self-serve-movement/ LOCAL MEDIA WATCH. The Nexus of All Things Local Mon, 01 Jun 2015 22:23:47 +0000 hourly 1 https://wordpress.org/?v=4.2.39 By: Alex Rambaud http://staging.blog.biakelsey.com/index.php/2010/09/17/dms-10-community-key-to-self-serve-movement/comment-page-1/#comment-451726 Fri, 17 Sep 2010 18:12:02 +0000 http://blog.kelseygroup.com/yellow-pages/?p=8621#comment-451726 Thanks for writing up the panel, Bobbi!

One point I really wanted to reiterate here is that more than just being Agendize’s current strategy, I think self-service represents a HUGE opportunity for YP publishers to leverage these freelancers and agencies. The IYPs have so many products to offer and by turning them into self-service solutions for these freelancers and agencies to use, they can create a massive indirect sales channel. They did this in the past with CMRs, and with great success! Now they should do it again, only online.

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