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Yearly Archives: 2009

Home 2009

Yelp Comes Around to Mobile Reviews

  • April 3, 2009
  • Mike Boland
  • Mobile, Online/Interactive, User-Generated Content

Yelp has had lots of success with its iPhone app, which currently accounts for 5 percent of its overall traffic. This is partly because its base of urban "foodies" maps well to iPhone user bases. This was a smart platform…

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Web 2.0 Expo: Nokia on Growth of Mobile, Social Web

  • April 2, 2009
  • Mike Boland
  • Mobile, Online/Interactive

Nokia Executive VP Anssi Vanjoki gave this morning's keynote at the Web 2.0 Expo in San Francisco, explaining the global mobile giant's vision of the future mobile Web, and why it paid $8 billion for Navteq. Nokia's influence and positioning…

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Web 2.0 Expo: Will Tweet for New Business

  • April 1, 2009
  • Mike Boland
  • Online/Interactive, SMBs, Social

A session today at the Web 2.0 expo examined how Twitter can be used as a business tool. Twitter has been gaining lots of momentum over the past year and has more recently reached mainstream status. But beyond the minutiae…

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Web 2.0 Dispatch: Radio, Television and Newspapers Play Online Game via APIs

  • April 1, 2009
  • Mike Boland
  • Online/Interactive

A session at the Web 2.0 conference today dug deep into strategies for traditional media companies to use APIs to better distribute their content online. First, what the heck is an API? Standing for application programming interface, it’s a set…

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BIA/Kelsey Expert Commentary: Booth on 2008 IAB Ad Revenue Results

  • April 1, 2009
  • Peter Krasilovsky
  • Forecasts, Mobile, Online/Interactive, Paid Search, Traditional Media

The IAB and PricewaterhouseCoopers are out with their semi-annual report on the online ad market. IAB/PWC say that interactive revenues were $23.4 billion for 2008, which is up 10.6 percent from the prior year. But everyone seems to be pointing…

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Google’s 10-Pack: Now With More Local

  • March 31, 2009
  • Mike Boland
  • Mapping, Online/Interactive

Local SEO guru Andrew Shotland just alerted me to the fact that Google is now serving the local "10 pack" in searches that don't include geographic modifiers (original discovery by Google Maps expert Mike Blumenthal). For those unfamiliar, the 10…

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As Expected, Idearc Enters Chapter 11

  • March 31, 2009
  • Charles Laughlin
  • Financial Results, Online/Interactive, Yellow Pages, Internet, Yellow Pages, Print

Idearc announced it has filed for Chapter 11 bankruptcy protection in Texas, a move that it signaled in its year-end 2008 earnings announcement, when it indicated some form of bankruptcy filing was likely if not inevitable. Here is how Idearc describes the process…

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Citysearch CEO Jay Herratti Talks About MySpace Local

  • March 31, 2009
  • Peter Krasilovsky
  • Ad Sales, City Guides, Classifieds, Online/Interactive, Social

MySpace and Citysearch today confirmed the launch of MySpace Local, a new local city guide using functionality and feeds from Citysearch, including its taxonomy of categorization, geography structure, search functionality and content. A beta version of the site launches this…

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Eniro CEO Karrbrink: ‘This Is a Database Company’

  • March 30, 2009
  • Charles Laughlin
  • International Markets, Online/Interactive, SEM, Yellow Pages, Yellow Pages, Internet, Yellow Pages, Print

On a recent visit to Stockholm, we sat down with Eniro President and CEO Jesper Karrbrink, who is managing Eniro through a strategic shift described in a presentation late last year as moving "from print dependence to online opportunity." In a videotaped interview,…

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Booking by the Hour? HourVille Enters ‘Appointment’ Space

  • March 30, 2009
  • Peter Krasilovsky
  • Online/Interactive, SMBs, Verticals

The local appointment space has a new entrant in the form of Austin-based HourVille. The start-up, created by several friends from UT’s business school, premiered at SXSW. It lets users book anything by the hour, including services, rentals, classes and…

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IPhone Users: Get Ready for Mobile Skype

  • March 30, 2009
  • Mike Boland
  • Mobile, Online/Interactive

As rumors over the past week have indicated, Skype's iPhone app will launch tomorrow and will be available in the app store. The application will allow users to operate the Skype client from their iPhones. Like Skype's online service, this…

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Groking the Gating Factors for Mobile Web Growth

  • March 30, 2009
  • Mike Boland
  • Mobile, Online/Interactive

Techcrunch has a guest post today from Google VP of engineering for mobile Vic Gundotra, which pinpoints the factors that will drive the growth of the mobile Web. Among them are the easy-to-use mobile browsers (i.e., iPhone and Android-based devices),…

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What’s Wal-Mart Really Doing With Classifieds? A Few Details

  • March 30, 2009
  • Peter Krasilovsky
  • Classifieds, Online/Interactive

One of the great mysteries is what Wal-Mart is really doing with classifieds. Last June, it signed up to use the Oodle platform, but not much has been heard from it since. In this week's Ad Age, Wal-Mart’s Duncan Dreschel…

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TKG Data and Analysis: A Weekly Recap

  • March 30, 2009
  • Mike Boland
  • Online/Interactive, Yellow Pages

Here is a recap of posts from last week, in case you missed any. Click below to read each post in full. The Knot Launches Local Wedding Sites The Knot has launched 75 local URL sites as well as several niche…

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The Knot Launches Local Wedding Sites

  • March 27, 2009
  • Peter Krasilovsky
  • Online/Interactive, Verticals

The Knot has launched 75 local URL sites as well as several niche sites, including Chinese weddings, gay wedding, beach weddings and destination weddings. More than 200 local and niche sites are planned by the end of 2009, according to…

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Listen: TKG Podcast on Mobile Marketing

  • March 27, 2009
  • Mike Boland
  • Online/Interactive

We did a podcast interview this week for MobilOpen on the subject of mobile marketing. It gets into lots of the driving factors behind the growth of the mobile Web, and what that means for big and small advertisers. This…

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How Can Google Improve? Local Execs Comment

  • March 26, 2009
  • Peter Krasilovsky
  • Google, Online/Interactive

We all live in Google’s world now. Nobody would dispute that there are many positives associated with that. But how do industry practitioners really feel about it?. Can it be improved? We asked three executives who cover different parts of…

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Metro Directories to Fold; Yellowbook to Honor Contracts

  • March 26, 2009
  • Charles Laughlin
  • Online/Interactive, Yellow Pages, Independent

The independent Atlanta-based Yellow Pages publisher Metro Directories will go out of business this year, and its rival Yellowbook has agreed to honor the contracts of Metro advertisers for books yet to be published this year. Here is a statement…

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Doug Weaver: Digital Solutions to the ‘Failed State’ of Advertising

  • March 26, 2009
  • Peter Krasilovsky
  • General Marketing, Online/Interactive

AdAge’s Bob Garfield famously sketched out a “chaos scenario” in which the media/advertising infrastructure collapses, venerable media brands fold bad poker hands and feral cats carry off small children. This week, Garfield says it is all actually happening because of…

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ShopSavvy Localizes Mobile Shopping, Care of Krillion

  • March 26, 2009
  • Mike Boland
  • Mobile, Online/Interactive

Krillion announced today that it will power product inventory search on the ShopSavvy application for Google Android based phones. This app gets high marks on the cool factor. Produced by Big In Japan, ShopSavvy has been a popular free Android…

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