Angie’s List Adds First ‘National’ Vertical: Classic and Custom Cars
Following the success of eBay Motors with special classic and custom car restoration verticals, other sites have pitched their own tents to get a piece of the $2 billion annual business, including AutoTrader and The New York Times. Now comes Angie’s List.
Angie’s List, based in Indianapolis and boasting more than 1 million members, actually has some street cred in the auto world by sponsoring the Indy 500. It says the classic/custom car restoration category is worth $2 billion a year. “Custom and classic car owners will go to the ends of the Earth to find the one person who can bring their baby back. We’re going to make that trip easier,” says company namesake Angie Hicks, in a press release.
What is especially unique about the new Angie’s List service is that it isn’t locally oriented. While the site has some national and regional categories, such as bathtub restoration, classic and custom car restoration is Angie’s first full-scale national vertical. It is also the company’s second standalone vertical, following health, which launched in March and now has 200 categories.
“There are tons of forums, classified ads everywhere you look, and lots of talk in garages around the country about individual specialists and companies that focus on restoring vintage vehicles,” said Hicks. “We’re going to do what we do best and gather that great consumer experience at a site where anyone can easily find just the person they need for the specialty work they need done.”
What is special about this car as mentioned in the ad?
It is not always easy to determine if a vehicle is considered to be a vintage car or a classic one. The definitions seem to be changing all the time. A vintage car is usually considered to be any that was built from 1919 to 1930. However, the classic era seems to have crossed into the vintage, at least according to some experts. This can make defining the two tricky. Sometimes knowing the two are different is simply not enough information. If you have an older car and you need facts, you will want to do your homework.
It was really smart for Angie’s list to add a category of car restoration companies. People who are really into restoration will check out multiple specialists to help them out.