In addition to Living Social, which has just launched a local coupon effort, we’ve learned of three other group coupon sites: Groupon, whose tagline is “collective buying power”; Boston-based BuyWithMe, whose tag is "Let's Get it, Together"; and What’s the…
I recently had the chance to talk to ReelSEO's Mark Robertson about some trends in mobile media and the growth of the mobile Web and mobile video. He captured part of the discussion on video, which can be viewed over…
Superpages today announced its Twitter account @SP411 ("soft launched" earlier this week) which lets users tap into Superpages listings directly from Twitter. In other words, it's not a third-party app or Twitter client -- simply a clever use of a…
In a takeoff of “Sex in the City,” AT&T has taken out the back page of The New Yorker with an iPhone ad titled “Apps in the city.” The ad, part of a series of iPhone ads using different themes…
Centro, the media planner that tries to “simplify the entire local online media buying process for agencies and media partners,” took a hit from auto advertising last year. But it has continued to grow overall, thanks to gains in regional…
The Wall Street Journal earlier this week took the contrarian view that the iPhone has not really been that great for AT&T after all. The carrier has seen improvements in some important areas such as churn rates (compared with previous…
TMP Directional Marketing has announced that industry vet Gregg Stewart will run 15miles, a new full service interactive division that "connects consumers to national brands found in local markets." Stewart, a leading change agent in the Yellow Pages industry for…
The New York Times juxtaposes conflicting views on the outlook for media spending and the recovery of the ad industry in “The Outlook is Murky for Media Advertising." On one side of the debate are analysts like UBS' Matthieu Coppet,…
Yellowbook announced today it has acquired the Louisiana and Texas directories of ypOne, not long after ypOne sold its Canadian properties to Canpages. This deal is yet another suggestion that many U.S. independent publishers are struggling in the current tough…
Quality guarantees are the name of the game in 2009. On the consumer side, ServiceMagic and Idearc Yellow Pages have guaranteed the quality of work for their advertisers. Now, on the advertiser side, Cobalt’s Dealix is guaranteeing the quality of…
Google and Spot Mixer announced today that they will extend their partnership to include in-stream video ads. This follows the January partnership that brought SpotMixer's DIY video production suite into Google's TV Ads product. The main difference is that today's…
Angie’s List, which now has 750,000 premium paying members, says it will begin verifying the credentials of local service companies. Those found to be out of compliance will have an opportunity to comply or face an outing from Angie’s List.…
TV stations can only grow their Internet businesses by leveraging their local credentials and focusing on vertical categories such as automotive and health. That’s the word from Internet Broadcasting's president and CEO, David Lebow, the former AOL Media Networks exec…
