Small-business video ad provider SpotMixer today unveiled version 2.0 of its flagship DIY production tool. According to the release: Among other new features, the ad campaign management component of the service gives businesses the ability to target their customers by…
Newspapers want to attract smaller local advertisers. To get there, they’ll need self-serve solutions. The accounts aren’t valuable enough to assign feet on the street. It would be helpful if they were simple and intuitive as well. That’s what AdReady,…
TargetSpot has announced that founder Doug Perlson has stepped down to launch a new venture. His replacement is Eyal Goldwerger, an online advertising and e-commerce veteran. TargetSpot, which is backed by Bain Capital, CBS Interactive and Union Square Ventures, aggregates…
YouTube's "News Near You" service has signed deals with 200 local media outlets to post their videos, according to reporting in The New York Times. The Google-owned company will share ad revenue with these outlets, whose numbers are likely to…
Here is a recap of posts from last week, in case you missed any. Click below to read each post in full. Potts Launches Effort to Make Hyperlocal Into a Real Business Hyperlocal sites are well intentioned, and most have some…
