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	<title>Comments on: The NY Times Goes Hyperlocal With &#8216;The Local&#8217;</title>
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		<title>By: Peter Krasilovsky</title>
		<link>http://staging.blog.biakelsey.com/index.php/2009/03/02/the-ny-times-goes-hyperlocal-with-the-local/comment-page-1/#comment-339339</link>
		<dc:creator><![CDATA[Peter Krasilovsky]]></dc:creator>
		<pubDate>Fri, 06 Mar 2009 19:48:37 +0000</pubDate>
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		<description><![CDATA[Techcrunch got more &lt;a href=&quot;http://www.techcrunch.com/2009/02/27/new-york-times-expected-to-launch-local-blog-network-on-monday/&quot; rel=&quot;nofollow&quot;&gt;today&lt;/a&gt; (Friday) on The Local. Jim Schachter, who runs digital initiatives at The Times, told them:

&#8220;We expect to sell ads to local merchants using our telesales and self-serve ad solution. Our two pilot sites are staffed with full-time NYTimes reporters. That&#8217;s not cheap. Obviously, it&#8217;s also not a sustainable model. We&#8217;re trying to figure out what would be.&#8221;]]></description>
		<content:encoded><![CDATA[<p>Techcrunch got more <a href="http://www.techcrunch.com/2009/02/27/new-york-times-expected-to-launch-local-blog-network-on-monday/" rel="nofollow">today</a> (Friday) on The Local. Jim Schachter, who runs digital initiatives at The Times, told them:</p>
<p>&#8220;We expect to sell ads to local merchants using our telesales and self-serve ad solution. Our two pilot sites are staffed with full-time NYTimes reporters. That&#8217;s not cheap. Obviously, it&#8217;s also not a sustainable model. We&#8217;re trying to figure out what would be.&#8221;</p>
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