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Yearly Archives: 2008

Home 2008

ServiceMagic Sees 20% Boost in Customer Requests

  • February 7, 2008
  • Peter Krasilovsky
  • Online/Interactive, SMBs, Verticals

As a leading player in home verticals, IAC’s ServiceMagic is a company we watch with interest -- especially as IAC intends to split into five pieces. Arguably, it is the one company at IAC that really does straddle its home mortgage…

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More Cool Google Maps Mashups

  • February 6, 2008
  • Mike Boland
  • Mapping, Online/Interactive

Following up on yesterday's post about the Google Maps/Twitter mashup, the Lost Remote blog points to an interesting mashup created by Spokane, Washington's Spokesman Review. In all the snow the area has received, it basically creates a micro-marketplace between snow…

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Competing for Attention in the Social Networking World: Part II

  • February 6, 2008
  • Mike Boland
  • Online/Interactive, Social

MySpace has taken yet another step to follow some of the strategies proved successful by its newly legitimized (and recognized) source of competition, Facebook. The company has announced it will open up its network to outside developers to build a…

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U.K.’s Brownbook a Good Web 2.0 Example for IYPs

  • February 6, 2008
  • Michael Taylor
  • Advertising Networks, International Markets, Online/Interactive, Social, User-Generated Content, Yellow Pages

After writing about the cautious progress of publishers adopting Web 2.0 tools and approaches, I came across the introduction of a "wiki" approach to directories recently launched in the U.K. called Brownbook. Officially launched this week, Brownbook describes itself as…

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New iPhone: That Was Quick

  • February 5, 2008
  • Mike Boland
  • Mobile, Online/Interactive

Apple has announced the latest upgrade to the iPhone line -- a new 16-gigabyte model. The new model will retail at $499 and join the 8-gigabyte model ($399). In total, this is the third iteration of the device (counting the…

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Google + Twitter = Super Tuesday Mashup

  • February 5, 2008
  • Mike Boland
  • Online/Interactive, Social

There are lots of places to get your Super Tuesday coverage today. Some interesting online mashups I've found include The Washington Post's and Newsweek's streaming live coverage and MTV's network of "Choose or Lose" reporters who are live blogging and…

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Good Qs in MerchantCircle Survey

  • February 5, 2008
  • Peter Krasilovsky
  • Online/Interactive, SMBs

Merchant Circle has been sending out a survey on online marketing to its list of 350,000 registrants (what else could we call them? "Members"?). The six-question survey has some good Qs, and I'll look forward to the results to four…

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Yellow Book Rolls Out Redesign

  • February 5, 2008
  • Charles Laughlin
  • Online/Interactive, Web 2.0, Yellow Pages, Independent, Yellow Pages, Internet

Yellow Book USA announced a redesigned Yellowbook.com today that features a new clean and simple user interface and a map-based search featuring Microsoft's Virtual Earth.  In addition to the enhanced mapping feature, the new site also includes some new navigation…

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How About Microsoft’s 4% Share of CareerBuilder?

  • February 5, 2008
  • Peter Krasilovsky
  • Classifieds, Mergers & Acquisitions, Microsoft, Newspapers, Online/Interactive, Yahoo!

Amid all the noise about Microsoft and Yahoo!, one of the unanswered questions has to do with MS’ intent toward the recruitment business -- a business that actually has some relationship with Microsoft’s core enterprise solutions (as opposed to its less…

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TKG Data and Analysis: A Weekly Recap

  • February 5, 2008
  • Mike Boland
  • Online/Interactive, Yellow Pages

Here are some highlights from the TKG blog over the past week, in case you missed any posts. Click below to read each post in full. Review: Yellowpages.com on U-verse TV I'm a happy subscriber to AT&T's U-verse IPTV service,…

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Local Insight Plucks Berry From AT&T

  • February 4, 2008
  • Michael Taylor
  • Ad Sales, AT&T, International Markets, Mergers & Acquisitions, Online/Interactive, Yellow Pages, Yellow Pages, Print

Local Insight Regatta Holdings and AT&T announced the acquisition of L.M. Berry's Independent Line of Business unit. Terms of the agreement were not disclosed. According to the press release: The transaction will combine two industry-leading organizations responsible for selling, producing…

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Review: Yellowpages.com on U-verse TV

  • February 3, 2008
  • Peter Krasilovsky
  • AT&T, IPTV, Online/Interactive, Yellow Pages, Internet

I'm a happy subscriber to AT&T's U-verse IPTV service, and I noticed in the monthly program guide that AT&T's Yellowpages.com is now available on Channel 97. So I "rented" it ... a process that required a one-time-only download of graphics,…

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Google Responds to Microsoft-Yahoo! Combination

  • February 3, 2008
  • Matt Booth
  • Online/Interactive

David Drummond, senior vice president, corporate development, and chief legal officer, responds to Microsoft's acquisition of Yahoo!. In part: "... Microsoft's hostile bid for Yahoo! raises troubling questions. This is about more than simply a financial transaction, one company taking…

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Microsoft and Yahoo!: TKG’s Take

  • February 1, 2008
  • Peter Krasilovsky
  • Advertising Networks, AT&T, Google, Mapping, Mergers & Acquisitions, Microsoft, Newspapers, Online/Interactive, Yahoo!

Today’s big news is Microsoft's unsolicited takeover bid for Yahoo!. The $44.6 billion bid represents a 62 percent premium on Yahoo!'s closing stock price yesterday, which was affected by Yahoo!’s depressing earnings announcement, in which Yahoo! said it would lay…

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EDA Launches English-Language Web-Based DA in BE

  • February 1, 2008
  • Charles Laughlin
  • Directory Assistance, International Markets, Online/Interactive, Yellow Pages

European Directory Assistance has launched a new English-language directory assistance site in Belgium called 14-14, which offers residential and business search, with the latter available by name and category. Part of the new service's positioning is that during business hours, consumers…

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Yellow Book IYP Traffic Surges

  • February 1, 2008
  • Charles Laughlin
  • Online/Interactive, Yellow Pages, Independent, Yellow Pages, Internet

Yellowbook.com is gaining ground in the U.S. IYP arena. Online measurement firm comScore Networks issued a "year in review" press release this week in which it noted that Yellowbook.com was one of the top-gaining properties of 2007. In December 2007,…

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New TKG Poll: SMB Videos a Game Changer in 2008?

  • January 31, 2008
  • Bobbi Loy Luster
  • Online/Interactive

Today we debuted a new polling feature on our Local Media Blog in an effort to provide another interactive way for our blog readers to comment on issues in the local media space. Our first poll asks about your take on…

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The Yellow Pages ‘Keyword’ Version

  • January 31, 2008
  • Michael Taylor
  • International Markets, Online/Interactive, Yellow Pages, Yellow Pages, Print

I read with interest a recent post by Jennifer Osborne on Search Engine People regarding how Millennials fundamentally search for products and services differently as compared with those 30 years old and older. One of the fundamental differences Osborne points out: Millennial Brains…

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Matchpoint Buys GetVendors.com, Pushes Lead Gen

  • January 30, 2008
  • Peter Krasilovsky
  • Ad Sales, Mergers & Acquisitions, Online/Interactive, SMBs, Verticals

GetVendors.com, a California-oriented start-up profiled here last August, has been acquired by Matchpoint, a 30-person service, backed by Oak Investments and IdeaLab and incubated by a team of largely LookSmart veterans. Matchpoint got started a year ago and launched in…

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Fresh Produce or Google?

  • January 30, 2008
  • John Kelsey
  • Conferences, Contextual Advertising, Online/Interactive, Paid Search, Traditional Media, Yellow Pages, Yellow Pages, Internet, Yellow Pages, Print

Quick, what industry gets the highest customer service quality ratings from U.S. adult consumers, according to an August 2007 Harris Interactive poll? No. 1 is supermarkets with 92 percent giving them a good rating, No. 2 is online search engines (84…

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