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Yearly Archives: 2008

Home 2008

Comcast Satisfies Sweet Tooth

  • August 6, 2008
  • Mike Boland
  • City Guides, Online/Interactive

Cable video, voice and broadband provider Comcast is set to buy Daily Candy for a reported $125 million. Daily Candy specializes in daily electronic newsletters catered to affluent women in urban areas. The focus is mostly on fashion, food and…

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TurnHere Seeks Distribution Growth Under New CEO

  • August 6, 2008
  • Mike Boland
  • Online/Interactive, Personnel Moves, Video, online

Today, TurnHere announced the appointment of Bud Rosenthal as CEO. Rosenthal previously held VP positions at Yahoo! Small Business Services and Real Networks' Rhapsody music division. He also founded BigStep and was most recently CEO of Bessemer Ventures-backed job board…

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MerchantCircle Offers Web Site Creation, Hosting

  • August 6, 2008
  • Mike Boland
  • Online/Interactive

MerchantCircle announced today that it will offer a Web site hosting service on top of its existing set of local listing products. Known as Instant Website, it will offer the 550,000 companies that have MC listings, Web site creation and…

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Local.com Reports 3,500 Direct Advertisers

  • August 5, 2008
  • Peter Krasilovsky
  • Advertising Networks, Online/Interactive, Yellow Pages, Internet

Local.com said during an earnings call today that it now has 3,500 direct advertisers, largely sold by a team of 100 outside sales personnel. It has also reached a plateau of more than 18 million monthly unique visitors from organic…

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TheFind Shows iPhone Users ‘Where to Shop’

  • August 5, 2008
  • Mike Boland
  • Mobile, Online/Interactive

Today, TheFind launched its anticipated iPhone application, called "Where to Shop." The biggest selling points of the application involve the product search that combines location awareness with inventory feeds from Krillion and NearbyNow. As we've written, the iPhone and its…

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Will Local Be Part of MySpace’s Changing Strategy?

  • August 4, 2008
  • Mike Boland
  • Online/Interactive

On the heels of last week's speculative post on monetization opportunities for social networks around location targeting, The Wall Street Journal writes about MySpace's changing monetization strategy. Though it is planning to target users with a more granular set of…

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TKG Data and Analysis: A Weekly Recap

  • August 4, 2008
  • Mike Boland
  • Online/Interactive, Yellow Pages

Here are the highlights from the TKG blog last week, in case you missed any posts. Click below to read each post in full. Social Networking and Local: How's It Gonna Happen? In local, there have also been some moves…

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25 Ways to Use Video in Real Estate (and Other Verticals)

  • August 3, 2008
  • Peter Krasilovsky
  • Blogging, Online/Interactive, Verticals, Video, online

Scripps Network Digital's new real estate site, FrontDoor.com, has developed an impressive list of ways real estate pros can use video. Presenting at Inman's Real Estate Connect conference last week in San Francisco, VP Kelly Rourke said video is critical…

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Social Networking and Local: How’s It Gonna Happen?

  • August 1, 2008
  • Mike Boland
  • Brand Marketing, Online/Interactive, Social

  The New York Times writes about jewelry outfit Cartier and its recent social networking activity. This is nothing new for large advertisers and has become a new form of branding that follows consumer activity -- especially among some demographics…

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YPG Enters U.S. Market With Volt Deal

  • August 1, 2008
  • Charles Laughlin
  • Online/Interactive, Verticals, Web 2.0, Yellow Pages, Independent, Yellow Pages, Internet

This week Canada's Yellow Pages Group acquired directory-related assets from Volt Information Sciences for US$178 million. Volt has been a technology partner to YPG for seven years. It offers technology for database management and customer relationship management, and it also owns the independent…

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The Challenges Inherent in Invading Yellow Pages

  • July 31, 2008
  • Peter Krasilovsky
  • Ad Sales, Classifieds, Online/Interactive, Sales Best Practices, Yellow Pages, Print

The Wall Street Journal today wrote about the challenges that newspapers have in trying to sell to small local businesses. Beth Lawton at the Newspaper Association of America kindly asked us to add some context to the article (subscription required). Here…

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Economy Is Bad? Hiring Is Up in Print and Local Search

  • July 31, 2008
  • Peter Krasilovsky
  • Ad Sales, Online/Interactive, Sales Best Practices

The economy isn’t doing too well, but that hasn’t hurt the hiring picture for Yellow Pages and local search sales pros, according to YP veteran Ken Clark, who put out an interesting promo for his recruitment firm, Hawthorne Executive Search.…

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RHD Posts 6.7% Drop in 1H Ad Sales

  • July 30, 2008
  • Charles Laughlin
  • Online/Interactive, RH Donnelley, Yellow Pages, Internet, Yellow Pages, Print

R.H. Donnelley posted its first-half results today. While ad sales are clearly trending negative, the company was able to report modest revenue and EBITDA growth. Ad sales, however, are the best indicator of how the business is performing. The following…

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Jules: AT&T Embracing Shifts in Directional Media

  • July 30, 2008
  • Charles Laughlin
  • AT&T, Mobile, Online/Interactive, Yellow Pages, Internet, Yellow Pages, Print

Frank Jules believes there is a clear shift from print to online taking place. And the best way for publishers to make a successful transition is to move from selling individual products to selling a bundle of products based on…

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Microsoft Live Search Redesigns Home Page

  • July 30, 2008
  • Mike Boland
  • Microsoft, Online/Interactive

This just in: Microsoft's flagship search engine unveiled a new home page interface that will include rotating background images with embedded "hot spots" that direct users into various vertical searches when moused over. This is essentially a visually driven discovery…

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L.A. Times Kills Sunday Real Estate Section

  • July 30, 2008
  • Peter Krasilovsky
  • Classifieds, Newspapers, Online/Interactive, Verticals

To save costs and reduce reading time, many newspapers have begun to downsize the daily print edition, cut back pages and delete stock tables. They’ve also downsized editorial. Now, several have begun to fold in dedicated sections for various verticals,…

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Progress Report From Yahoo Newspaper Consortium

  • July 30, 2008
  • Peter Krasilovsky
  • Advertising Networks, Classifieds, Contextual Advertising, Display Advertising, Online/Interactive, Yahoo!

The 32-company-strong Yahoo Newspaper Consortium, which covers 41 percent of Sunday newspaper circulation, has 700 to 900 reps selling Yahoo inventory, with a couple of the newspapers selling more than $1 million in annual inventory, reports Yahoo's Lem Lloyd, who…

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Marchex Launches New, Improved Ad Platform

  • July 30, 2008
  • Mike Boland
  • Call Monetization, Online/Interactive, SMBs

Marchex has announced the launch of Marchex Connect 2.0, an updated version of its private-labeled local ad platform that is used by local ad resellers such as AT&T and Yellowpages.com. The new version's highlights include integration of call tracking (from…

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NYT’s Michael Rogers at Inman: Mobile Is Key

  • July 29, 2008
  • Peter Krasilovsky
  • Conferences, Newspapers, Online/Interactive, Social

Michael Rogers, The New York Times Co.’s futurist-in-residence, told Inman Real Estate Connect attendees last week that over the next few years, “mobile [will be] the most important piece of the interactive space.” Largely driving the adaption of mobile will…

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Deanna Brown at Inman: ‘ITV Is Here’

  • July 29, 2008
  • Peter Krasilovsky
  • Conferences, Online/Interactive, Verticals, Video, online

New media pioneer Deanna Brown, who is running Scripps Networks Digital after stints at CondeNet, AOL and Yahoo, told Inman Real Estate Connect attendees last week that their responsibility is to make sure real estate brokers are “on mobile, the…

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