To welcome the new year, we at Cazoodle are launching a new search system to find apartment rentals. Our crawlers aggregate apartment listings from 1000s of web sites. Please try, and let us know your comments.

http://apartments.cazoodle.com

Thanks for the well thought out and thorough review of the year. I too can’t help but think the opportunities remain abundant. These are unprecedented times where SMEs are going to have make aggressive changes to their overall approach to generating new leads and retaining their existing customers. While every lead is increasingly more valuable, the economics that most companies are based on fundamentally won’t always support the math it takes to use traditional or new media. It’s incumbent upon the advertiser and as well as the publisher/provider to put all possible tools in place to increase the odds of converting every lead and/or retaining customers and be much more diligent about measuring the success obtained or provided. The challenge the most SMEs have is they are operators, not marketers so they must turn to a trusted resource that can not only articulate how to deal with this economy and new (as well as traditional) media options, but execute a strategy that is easily invested in, measured, reported on, and optimized – regardless of what that strategy is.

Those SMEs that embrace and accept that the world has changed and do something about it in a calculated well-balanced manner will survive and in some cases increase market share. I look forward to reading your review of 2009 in 365 short days!