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Monthly Archives: July 2008

Home 2008 July

MerchantCircle Forms Distribution Deal With Yahoo!

  • July 3, 2008
  • Mike Boland
  • Online/Interactive

On the heels of announcing 500,000 business profiles and 5,000 paying advertisers, MerchantCircle has formed a deal with Yahoo! to give these businesses easy access to Yahoo! online ad products. The company already has distribution deals with Citysearch, Google and…

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If I Can Just Put on My Sneakers

  • July 3, 2008
  • John Kelsey
  • Conferences, Google, Newspapers, Online/Interactive, Traditional Media, Yellow Pages, Independent

At Princeton's Fourth of July fireworks last night, I got into a discussion with a friend who is concerned about his son who works as a journalist for a small N.J. newspaper. I referred him to a "tell it like it is"…

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Bain Readies Plan for Restructure of Key Newspaper Cos.

  • July 2, 2008
  • Peter Krasilovsky
  • Newspapers, Online/Interactive

MediaNews Group, Hearst Newspapers and Freedom Communications have retained Bain Consulting to help realign their cost structures, says MNG Vice Chairman and CEO William Dean Singleton, who was speaking at a World Association of Newspapers meeting in Sweden. “We asked Bain…

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Google Launches Voice Search for Mobile Maps

  • July 2, 2008
  • Mike Boland
  • Mobile, Online/Interactive

The Google Mobile blog today announced that the company will bring voice search capability to mobile mapping queries. This will utilize the Goog411 voice search technology, and will be available initially on BlackBerry Pearl models (8110, 8120 & 8130). It…

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AskCity Drops Maps, Outsources to MSFT

  • July 2, 2008
  • Mike Boland
  • City Guides, Mapping, Online/Interactive

Microsoft's Virtual Earth Blog posted yesterday that AskCity will now use Virtual Earth to power its mapping and local features. This will take the place of Ask's homegrown mapping tool that was the first to come out with multi-point directions,…

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Digg Gets More Social

  • July 2, 2008
  • Mike Boland
  • Online/Interactive, User-Generated Content

Social bookmarking and news aggregator Digg has announced that it will integrate a new recommendations engine. This will track users' activity and recommend stories according to the behavior of other presumably like-minded users. This is mostly a filter to increase…

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TeachStreet, Find-A-Local-Teacher Site, Gears Up for Market No. 2

  • July 1, 2008
  • Peter Krasilovsky
  • Online/Interactive, Verticals

TeachStreet, which lists and profiles local independent teachers for everything from test prep to tennis lessons, is close to its official launch out of beta in Seattle and readying a second market in Portland, Oregon, according to founder Dave Schappell.…

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Local.com Pushes Display Ads for Brand Marketers

  • July 1, 2008
  • Mike Boland
  • Display Advertising, Online/Interactive

Local.com yesterday announced an ad distribution deal with Hearst-owned White Directory Publishers. The deal will bring Local.com's display ad inventory to White's national sales force. In this way it presents an opportunity for White to appeal to national advertisers that…

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Microsoft Acquires Natural Language Search Company Powerset

  • July 1, 2008
  • Mike Boland
  • Advertising Networks, Microsoft, Online/Interactive

As speculated, Microsoft today announced the acquisition of natural language search technology developer Powerset. The acquisition is hoped to help Microsoft better serve search results, based on a natural language analysis of user queries, and better index of Web content.…

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Recruiting and Training Online Reps a Global Challenge

  • July 1, 2008
  • Michael Taylor
  • Ad Sales, Ad Sales, National, International Markets, Online/Interactive, Paid Search, Sales Best Practices, Yellow Pages

Over the past several months, The Kelsey Group has been talking with a number of sales managers and directors of companies in the directory, newspaper and online space to understand the challenges of recruiting, hiring and training online reps. The…

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