Comments on: A Whole New Kind of Outdoor Advertising

By: vehicle wraps

vehicle wraps — Wed, 29 May 2013 02:53:56 +0000

In my views the airlines doing this kind of marketing from many years. car wrapAnd the thing is that the marketing way of this type is so successful. Many companies and specially the hotels are paying the largest amount of advertising cost to promote their businesses through air ticketing.car wraps or boarding passes etc.

By: car wrap

car wrap — Thu, 23 May 2013 21:47:20 +0000

In my views the airlines doing this kind of marketing from many years. And the thing is that the marketing way of this type is so successful. Many companies and specially the hotels are paying the largest amount of advertising cost to promote their businesses through air ticketing. or boarding passes etc.

By: Rick Zwetsch

Rick Zwetsch — Fri, 18 Jul 2008 15:18:26 +0000

It does make sense and is definitely better than fare hikes.

Not sure what the world needs right now is MORE ads. And just like all new ad mediums, advertisers will get suckered to try out the latest and greatest “makes sense” ad opportunity. Then they won’t get the results to justify the expense and it’s be back to square one.

Fortunately, there’s no shortage of new ad opps so the lunacy will continue. Unfortunately, consumers are becoming or are already mostly numb to advertising…especially if there’s no “what’s in it for ME!”

It is a good attempt to offset losses. Pretty certain this model won’t save the airline industry…