Comments on: U.S. Mobile Advertising Forecast

By: Mobile Local Search: Moving Away from Early Adopters

Mobile Local Search: Moving Away from Early Adopters — Mon, 01 Aug 2011 20:33:21 +0000

[…] monetization strategies are less clear, but they’ll follow. The Kelsey Group’s U.S. mobile forecast calls for mobile ad revenues (consisting of Ad-Sponsored Voice Services, Mobile Search and Browse […]

By: Apple announces iAd platform will go live on 1st July « Mac Aficionado | Mad about Macs

Fri, 11 Jun 2010 15:26:24 +0000

[…] mobile advertising market will grow from $895 million in 2007 to $14.6 billion in 2011, while the Kelsey Group forecast that the US mobile ad market will grow from $33.2 million to $1.4 billion in 2012. […]

By: Helen

Helen — Wed, 31 Mar 2010 10:00:15 +0000

For you, which company will lead the Mobile Advertising World ? Google/Apple ? Or other independant companies, like Adtic, have still a chance to compete in the same playground ? http://www.aditic.com

By: Shubham

Shubham — Tue, 09 Feb 2010 16:02:22 +0000

hahaha…..Its a trend these days…1.4 billion..is huge.!

By: iguide

iguide — Fri, 13 Mar 2009 04:17:14 +0000

So, USD $1.4 billion (estimated) of an estimated $50 billion total ad market in 2012. 3%?

By: sara mola

sara mola — Mon, 12 Jan 2009 21:31:03 +0000

IAM SARA FROM AMERICA

i would say integrated media delivery would become the de facto standard.

By: Ram

Ram — Mon, 16 Jun 2008 15:40:08 +0000

I think the trends are quite clear. Also i see a movement towards device/media agnostic delivery taking place and multichannel or i would say integrated media delivery would become the de facto standard.

Devices will get smarter and intuit User intentions through location/history/proximity to products/services.

Traditional companies will score this round due to feet on the ground and local knowledge which technology cannot replicate.