http://staging.blog.biakelsey.com/index.php/2007/01/04/miller-beer-nfl-team-up-to-localize-sites/ LOCAL MEDIA WATCH. The Nexus of All Things Local Mon, 01 Jun 2015 22:23:47 +0000 hourly 1 https://wordpress.org/?v=4.2.39 http://staging.blog.biakelsey.com/index.php/2007/01/04/miller-beer-nfl-team-up-to-localize-sites/comment-page-1/#comment-2757 Thu, 04 Jan 2007 00:00:00 +0000 #comment-2757 There is a lot of potential here for Miller to promote local bars & restaurants, as well as its own brand. And it’s already done some interesting things with this. The challenge it would seem is to market this, and gain traction within the limited window of the 5 month football season; once a significant user base is built, it goes away for 7 months.

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