YellowPages.com Adds Mobile Feature
We got this press release today from YellowPages.com announcing it has added a “send-to-mobile” feature that enables users to text a search result to their mobile phones for future use.
The press release illustrates the feature’s utility with the example of texting a taxi service phone number to one’s mobile in advance of some New Year’s Eve revelry.
On that note, here’s to a happy and safe New Year’s.
Interesting. This falls right in line with some of the tactics being seen throughout the marketplace (others here, here, and here) to ease consumers into mobile local search. Doing so through a search medium they are already used to (PC), should facilitate a comfort level with using mobile devices – particularly text messaging – to find things locally.